HeyJaredSmall Business Marketing Sweet Spot
Created by Compass Digital Strategies, the Small Business Marketing Sweet Spot is a weekly podcast for service-based small business owners who want more website visibility, traffic, and leads.
- Indexed episodes, last 90 days
- 11
- Latest publication
- Sep 23, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 8, 2026
Latest episodes
How To Find AI Keywords for AI Search Visibility (EP124) (opens the original)
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How do you find the words people are using in AI searches so you know how to phrase your content? Or to find new opportunities and ideas? It's simple. You check 5,000 tools, of which only 1 is free, the rest are based on an uncomprehendable pay-by-credit model, combine all the outputs into one spreadsheet and then order... {screeching halt sound} Oh no no no. Let's not do that. I'll tell you what. It is simple, but it's not simply easy. Let's go through your options in today's episode. Enjoy the
Where to Run Paid Ads {Paid Ads Series 2 of 3} (EP122) (opens the original)
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Before you pick a platform for your paid ads, ask this question... Is your audience already looking for what you offer? Or do they not know they need it yet? That gives you direction to where you should spend your ad budget. In part 2 of this paid ads series, we're covering the where: Google, Meta, LinkedIn, TikTok, and a few options you probably haven't considered. You'll get real industry examples of what fits where. Enjoy the episode! 👉 For all the links and resources mentioned in this episod
How Much Do Paid Ads Cost? {Paid Ads series 1 of 3} (EP121) (opens the original)
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Maybe you’ve tried an IG boosted post or a Google campaign once and it didn’t do much. Or maybe you’ve never run any paid ads because you don’t know what it should cost or where to start. This episode is the first in a series of 3 episodes where you’re going to get straight answers on what paid ads cost, where to run them, and what has to be done for them to pay off, so you can make the call with real information instead of relying on a vendor’s pitch. Paid advertising is a fast track option to
Tired of Waiting on SEO? Try These Four Tactics (EP120) (opens the original)
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Not every SEO fix takes weeks to prove itself. 4 tactics you can test now and get a real answer in days, from site health to conversions. Enjoy the episode! Links mentioned in the episode: [webinar] Updating Your SEO Strategy for AI Search Schedule a Clarity Call 🧰 I love me a good digital marketing tool. This week’s recommended tool is Fathom Notetaker . Love this tool! Having a notetaker lets me be more focused on the conversation without the fear of potentially forgetting something or not
Building Your AI SEO Roadmap (EP119) (opens the original)
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The short answer in how to build your AI SEO roadmap is add in an updated website copy strategy and up your off page SEO game. We'll cover this by bringing it into two buckets (I love bucketing things), on page and off page tactics. And then what goes into each one of those. At the end I share where to start and a webinar with more information. Enjoy the episode! 🔗 Webinar : Updating Your SEO Strategy for AI Search 🧰 I love me a good digital marketing tool. This week’s recommended tool is a netw
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