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HeyJared

Small Business Big Visibility

Are you a small business owner seeking effective, efficient, and profitable ways to grow your business without the overwhelm?

Podcast · By Jason McKenzie · American English · Official site

Indexed episodes, last 90 days
12
Latest publication
Sep 24, 2026
Audience
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Earliest in this view
Jul 9, 2026

Latest episodes

  1. Episode · Sep 24, 2026

    Your Google Business Profile Got Suspended. Now What? (opens the original)

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    Your Google Business Profile got suspended, maybe out of nowhere, and Google won't tell you exactly why. That is genuinely one of the most stressful things that can happen to a local business, because that listing is often where your customers find you. The good news: there is an appeal process, and if you handle the first moves right, you can usually get reinstated. In this episode, I'll walk through what a suspension actually is (hard versus soft), the handful of things that trigger most suspe

  2. Episode · Sep 17, 2026

    No Storefront? How to Set Up a Google Business Profile (opens the original)

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    Do you serve customers at their location instead of yours, with no storefront to point to? If you're a plumber, mobile mechanic, landscaper, house cleaner, or HVAC tech, most Google Business Profile advice doesn't quite fit you, because it assumes you have a front door customers walk through. You don't need one to show up on Google. You need the setup that's actually built for you. In this episode, I'll walk through how to set up a service-area business profile the right way: why faking a storef

  3. Episode · Sep 10, 2026

    Is Your Call Tracking Losing You Customers? (opens the original)

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    Is your call tracking losing you customers? Here's how it happens. A business owner once got a call from a confused customer: "Why'd you change your phone number? I called your number and got a shoe store." He hadn't changed anything. His call-tracking service had swapped the number on his website months earlier, customers had saved the tracking number, and now it was ringing a shoe store across town. Call tracking is one way your business ends up showing the wrong phone number, and it's a versi

  4. Episode · Sep 3, 2026

    The Google Business Profile Mistake Costing You Customers (opens the original)

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    Do you know if your Google Business Profile is quietly costing you customers? There's one specific mistake that keeps more good local businesses out of Google's map results than almost anything else, and it's probably not what you'd guess. It isn't bad reviews or a weak website. It's an incomplete profile.In this episode, I'll show you why that little map box with three businesses (the map pack) is some of the most valuable real estate on the internet, why it's powered by your Google Business Pr

  5. Episode · Aug 27, 2026

    How to Write an About Page That Gets You Hired (opens the original)

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    Does your About Us page actually explain why someone should hire you? Most don't. They fail in one of two predictable ways, and there's a good chance yours does at least one of them right now. The fix is a simple five-part structure that turns a page most owners treat as an afterthought into one that quietly closes the deal. In this episode, I'll walk through the two failure patterns (the diary entry that tells your founding story but nothing useful, and the corporate press release so generic it

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