Sheology by Dr. Robyn McKay
Sheology is a clear signal in a noisy field, cutting through the haze of self-anointed gurus and surface-level advice.Hosted by Dr.
- Indexed episodes, last 90 days
- 2
- Latest publication
- Aug 21, 2026
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- Aug 13, 2026
Latest episodes
How to Turn Your Unique Expertise Into a Competitive Advantage with Helen Thacker (opens the original)
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In this episode, Dr. Robyn McKay sits down with business coach and personal brand strategist Helen Thacker to explore how women can turn their expertise and unique experiences into a competitive advantage. This episode explores: What the Unique Industry Advantage is Why most expert women haven’t articulated theirs How a nonlinear career can become a strength Why communicating your “why” matters more than your framework How clarity can drive greater business growth Helen’s six-post system for bui
From Credentials to Influence: How Experts Build Visibility Without Losing Their Authority (opens the original)
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Dr. Robyn McKay talks with psychologist and parenting expert Dr. Lindsay Emmerson about a common frustration for credentialed professionals: having deep expertise but struggling to be seen online, in a landscape that often favors persona over credentials. They cover: Why expertise doesn't automatically equal visibility Building a social media presence without compromising integrity Pivoting your expertise across career stages Being research-forward as a positioning strategy Navigating the compar
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