HeyJaredSense Check
Exploring how brands can evolve to be more customer-centric and community-focused within the realms of sports, outdoor activities, fitness, and wellness.
- Indexed issues, last 90 days
- 5
- Latest publication
- Sep 11, 2026
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- Earliest in this view
- Jul 15, 2026
Latest issues
We are selling running wrong (opens the original)
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Before we start: a confessionI said this would be a short one. I lied. I got excited. I love this too much not to share it all. Let’s think out loud together.FranciscoSubscribe now01 —————————————————————————————— THE DIARYWe are selling run
The Village felt exactly like your Instagram feed. (opens the original)
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A note before we startMon dieu. I don’t even know where to start. Four days in Chamonix. Kilometres walked back and forth. Conversations I didn’t expect. And one observation that hasn’t left me since I landed back in Coimbra. This issue is my attempt to make sense of all of it and point towards what could be different.- Francisco, back in Coimbra. Still processing.Subscribe nowWHAT’S IN THIS ISSUE
UTMB week. Hundreds of brands. One question. (opens the original)
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A note before we startBy the time you read next week’s issue…I'll be in Chamonix. Last minute decision. Last seat on the plane. Last bed in the hostel. Some things just have a way of working out. This issue is part newsletter, part diary, part honest observation from the field. Bear with me.- FranciscoSubscribe nowWhat’s in this issue01 - Why I
You're renting attention. And the landlord just raised the price. (opens the original)
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(this will take 5 minute to read. Hope you like it)A note before we startWritten in 30 minutes. Before holidays. Brain slightly fried. But this idea has been sitting in my head for days and if I don’t write it now I never will. Bear with me. Let’s go.FranciscoSubscribe now01 ————————————————
Call it what you want. (opens the original)
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A note before we startSomeone asked me last week what SENSE is. Studio? Agency? Consultancy? I gave them a terrible answer. This issue is the real one. Late. But honest.Francisco01 ——————————————————————————————- THE TAKEWe don’t fit in a box. And that’s the point.Everyone needs a tag these days.We’re a
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