HeyJaredSelling to Healthcare
Selling to Healthcare: Transforming Transactions into PartnershipsExperience the high-stakes world of healthcare sales with Lisa Miller, an innovator who has generated over $200 million in revenue through a revolutionary approach: putting service at the forefront of every…
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 20, 2026
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- Earliest in this view
- Jul 8, 2026
Latest episodes
The Purpose of the Meeting Is Not to Pitch | E.29 (opens the original)
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In episode twenty-nine of "Selling to Healthcare," Lisa T. Miller steps into the room where so many hospital decisions actually get made — the executive meeting itself. Lisa explains why most C-Suite meetings fall apart not because the product is bad, but because of a misalignment between the buyer's problem and the way the solution was presented — and why that is almost entirely within the seller's control to fix. She reframes the purpose of the meeting entirely: not to pitch, but to solve. Lis
Three Decisions You Must Win Before the Contract | E.28 (opens the original)
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In episode twenty-eight of "Selling to Healthcare," Lisa T. Miller opens with a scene every hospital seller has lived through. You get the meeting, the executive is engaged, she asks thoughtful questions, and she tells you to keep talking. Then it slows. Operations wants more detail, finance wants different numbers, IT raises integration concerns, a clinical leader isn't convinced the workflow holds, and procurement shows up late. The executive is still supportive — but that support never become
The Core Authority Asset, Built in an Afternoon | E.27 (opens the original)
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In episode twenty-seven of "Selling to Healthcare," Lisa T. Miller delivers part two of an argument she started a few episodes earlier — that the health systems sellers are calling on are already running AI against spend, contracts, and patient access, and that the bar for what executives expect from a vendor has quietly moved. She drew a line then between the vendors using AI to send more emails and the vendors using AI to actually think. This episode is the practical half: what that second gro
Search Isn't Disappearing. It's Becoming a Conversation | E.26 (opens the original)
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In episode twenty-six of "Selling to Healthcare," Lisa T. Miller does something different — she opens up the book she's writing right now and walks through chapter one while it's still in progress. The chapter is called The New Front Door to Your Business, and it's built on a single claim she wants every business owner to sit with: Google isn't disappearing, but the behavior around it has already changed. Lisa traces the shift from typing a few keywords and clicking through websites to asking a
GPOs to Direct Deals: Secrets of How Hospitals Really Buy (opens the original)
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Episode Description Most sellers chase one path into hospitals and stall out when it closes. In this episode, Gavin and Lisa map the full set of routes: national GPOs and their RFP cycles, regional purchasing coalitions, government and VA contracting, direct health system deals, MWBE certification, buy-local initiatives, and hospital innovation funds. Lisa breaks down her issue-impact-urgency-outcome framework for arming a clinical champion, explains why good products still get rejected at value
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