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Selling Points

Sales is everywhere — whether you like it or not. Why not learn what it can teach us?

Newsletter · By Paul Gassée · English · Official site

Indexed issues, last 90 days
5
Latest publication
Sep 29, 2026
Audience
Checking…
Earliest in this view
Sep 1, 2026

Latest issues

  1. Issue · Sep 29, 2026

    Your Prospect's Beliefs (opens the original)

    Excerpt · Neutral tone

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    <img alt="" class="sizing-normal" height="819" src="https://substackcdn.com/image/fetch/$s_!dapD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1817bc5f-5037-416a-871d-35e37c1c39ab_1672x941.png"

  2. Issue · Sep 22, 2026

    The Value Lure (opens the original)

    Excerpt · Critical tone

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    <img alt="" class="sizing-normal" height="819" src="https://substackcdn.com/image/fetch/$s_!lmUs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41a934f7-5947-4f80-9b8e-a38c498ba31a_1672x941.png"

  3. Issue · Sep 15, 2026

    A Cardinal Sin in Sales (opens the original)

    Excerpt

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    <img alt="" class="sizing-normal" height="819" src="https://substackcdn.com/image/fetch/$s_!DECT!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc34d1e25-6fd2-4c87-9610-349a672ebfd3_1672x941.png"

  4. Issue · Sep 8, 2026

    Sales Process Design & Engineering (opens the original)

    Excerpt · Positive tone

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    <img alt="" class="sizing-normal" height="819" src="https://substackcdn.com/image/fetch/$s_!cyr-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbe0e400f-4fff-425f-b330-ffa8c844d236_1672x941.png"

  5. Issue · Sep 1, 2026

    Sales Process Design & Engineering (opens the original)

    Excerpt · Positive tone

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    <img alt="" class="sizing-normal" height="819" src="https://substackcdn.com/image/fetch/$s_!ynwb!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bff5f9-b310-4289-80fd-d4ce6e631dc5_1672x941.png"

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