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- Jul 14, 2026
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Why Agencies Are Selling the Wrong Thing ; Anthony Reeves, Kohler (opens the original)
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AI is making execution cheaper. Brands are building stronger in-house teams. Holding companies are consolidating. Production companies are being pushed further downstream. So what are agencies still uniquely for? Anthony Reeves has spent his career inside some of the world’s biggest agency networks and brands. He has worked at WPP multiple times, held senior roles at Amazon and LVMH, and now leads Global Brand and Creative at Kohler. Anthony joins Gully Flowers to discuss why agencies cannot win
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