HeyJaredSeaesta Surf Zine
The Seaesta Surf Zine by Seaesta Surf founder, Julia Wheeler
- Indexed issues, last 90 days
- 10
- Latest publication
- Sep 28, 2026
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- Earliest in this view
- Jul 6, 2026
Latest issues
The Seaesta Surf Zine - Sept 27th (opens the original)
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We’ve almost survived the dreaded retail desert known as September. One of our slowest months of the year. And in exciting news, our fall collection launches soon! I may have to do two drops because my flannel factory dropped the ball hard last week, which gave me a mild panic attack. I do think we are on track to launch the rest of the collection mid-October. Ayyyy yay yay, guys. Running your own biz is not for the faint of heart. Here’s a cute lil sneak peek of a style that should arrive this
The Seaesta Surf Zine - Sept 20th (opens the original)
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Anyone else feeling entirely overwhelmed now that school and sports are in full swing? I just could not get my head screwed on straight the last few weeks and totally fell behind here and basically everywhere else! Trying to drag myself back on track.Our new button-up shirts launched last week, and I’m obsessed. We have them in a white pinstripe and a navy blue. My goal for kids' clothes is alwa
The Seaesta Surf Zine - August 31st (opens the original)
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Our end-of-season sale is going strong, and I added some new items this morning! Help us clear out the last of our spring inventory to make room for fall goodies landing in a few weeks! Thank youuu!Everything here is 40% off through Sept 7th! I extended it! No code needed.Also! My daughter and I went to Daisy Chain Fields this weekend, and I’m still flying high from an amazing day with my girl! It was SO DAMN HOT, but we powered through,
The Seaesta Surf Zine - August 23rd (opens the original)
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I rarely ever skip a Substack send, but last week was absolutely insane, and something had to give. So it was Substack! I had multiple photoshoots, a mid-week back-to-school start, an event in Newport Beach that required two days of driving, and sports practices for both kids in between! I’m sure most of you had your own version of this with summer wrapping up. Solidarity! My kids’ fighting reached a crescendo the day before school started, and I could not send them back fast enough. Here are a
The Seaesta Surf Zine - August 9th (opens the original)
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A couple of exciting business things up first: We are having a warehouse sale this Friday so if you’re in San Diego, come by our warehouse on Friday! Details here and please share with friends! We do these infrequently and I try to make them fun with donuts and juice boxes for the kids — and the parents!These adult trucker hats are now restocked! <a href="https://seaestasurf.com/collections/hats/products/seaesta-beach-club-snapback-tru
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