School of Impact
This is the podcast to help online coaches make more money, change more lives and create more impact in this world. This mission is all about getting your message seen, heard and making it impactful.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 3, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest episodes
336. How to create content that sells (steal my 3-belief method) (opens the original)
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Most creators are stuck in the "friend zone" of content: informative, but not persuasive. In this episode, Jason breaks down the three core beliefs (problem, possibility, person) you need to shift in your audience to turn passive followers into consistent, predictable buyers, plus five proof mechanisms to actually make that shift happen. "Your message matters now more than it ever has before. Don't be afraid to speak it." Hear more about: Why "helpful" content keeps you commoditized The identity
335. How to sell online coaching in the AI era (shift these 8 beliefs) (opens the original)
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In this episode, Jason argues that chasing AI as a get-rich-quick "meta skill" is a mistake, the real leverage lies in mastering influence and sales. He breaks down the eight core beliefs that shape pre-sold buyers, shares two practical frameworks for belief-shifting content, and shows how these tactics apply across content, webinars, and sales calls. "The more people are leaning into fakeness, into AI, into they're becoming dumber, they're becoming less skilled, the more you lean into learning
334. How to attract clients who buy (steal my messaging framework) (opens the original)
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Selling in a world flooded with AI-generated information means standing out isn't about having more content, it's about understanding your ideal client's psychology deeply enough to make them feel truly seen. In this episode, the Magic Messaging framework breaks down how to magnetize the right clients, repel the wrong ones, and build a big idea that turns your offer into something impossible to ignore. "If you can articulate the problem better than they can, they're gonna automatically assume th
333. How to explain what you do in 30 seconds (so people say yes). (opens the original)
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In this episode, we break down a simple four-step framework to explain what you do in 30 seconds or less in a way that actually converts. You'll learn how to call out your dream clients, speak directly to their real-time struggles, present a unique solution, and paint a compelling dream outcome so that your content, reels, and conversations consistently attract qualified, ready-to-buy clients. "If you can articulate the problem better than your clients can, they're going to automatically assume
332. Content that creates buyers, not just followers (my 5-belief system) (opens the original)
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This masterclass dives into how to turn your existing content into a true client acquisition engine instead of a vanity-metric machine. Jason walks through a complete system for creating content that pre-sells your offers by shifting core buyer beliefs, clarifying the identity journey of your ideal clients, and using a structured "10 P's" content mix. You'll also learn how to create powerful hooks, position your unique mechanism, and adopt the right energetic posture so your content attracts tru
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