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Scaling with AI

Learn how to scale your business with AI.Scaling with AI is the business podcast that turns AI into revenue. Each week Alex Bacon interviews founders and leaders for real use cases across sales, marketing, product and operations.

Podcast · By Alex Bacon | AI strategy and automation · English · Official site

Indexed episodes, last 90 days
6
Latest publication
Sep 24, 2026
Audience
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Earliest in this view
Jul 16, 2026

Latest episodes

  1. Episode · Sep 24, 2026

    Rebuilding the Business Around AI: From Strategy to Execution (opens the original)

    Episode notes · Positive tone

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    AI adoption is not just about choosing the right tools. For many SMEs and mid-market businesses, the bigger opportunity is to rethink how the organisation itself works. In this episode of Scaling With AI, Alex Bacon from BrightKeel.AI is joined by Thomas Gould, co-founder and managing partner of Augmented Instincts, to explore what it means to rebuild a business around AI. Thomas shares how AI has helped him accelerate research, analysis and content production, including work that once took mont

  2. Episode · Sep 10, 2026

    AI Sales Without the Spam: How to Make Outreach More Human (opens the original)

    Episode notes · Neutral tone

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    AI can make sales outreach faster, but faster is not much use if your prospects immediately hit delete. In this episode of Scaling With AI , Alex Bacon from BrightKeel AI speaks with Angus from Vereus AI about what effective AI-powered sales actually looks like, and why mass automation is often the wrong place to start. Drawing on his background in business growth, software and AI implementation, Angus explains how AI can research individual prospects, identify relevant pain points and create ou

  3. Episode · Aug 27, 2026

    How AI Is Changing HR From Reactive Support to Strategic Partner (opens the original)

    Episode notes · Positive tone

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    AI can take work off HR’s plate, but what should replace it? In this episode of Scaling With AI, Alex Bacon of BrightKeel AI speaks with Ollie Hill, Head of HR at Message Direct, about how artificial intelligence is changing the role of HR from reactive support function to proactive business partner. Ollie shares practical examples of leveraging AI in business, including agents that analyse attrition data, benchmark performance and pull the key points from complex employee relations cases. But t

  4. Episode · Aug 13, 2026

    From Copilot to AI Agents: How Cosmic Is Scaling AI Across the Business (opens the original)

    Episode notes · Positive tone

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    What does practical AI adoption look like when you put your people before the technology? In this episode of Scaling With AI , Alex Bacon of BrightKeel AI speaks with Julie Hawker, Chief Executive of Cosmic, about how a 30-person organisation is introducing AI agents, automation and Microsoft Copilot without losing sight of people, governance or the way work actually gets done. Julie explains why Cosmic gave its admin and corporate teams ownership of AI opportunities, rather than leaving adoptio

  5. Episode · Jul 29, 2026

    Your Human USP: The Skills AI Cannot Replace (opens the original)

    Episode notes · Positive tone

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    As AI takes on more work, the question facing leaders is changing from “What can we automate?” to “What must remain human?” In this episode of Scaling With AI, Alex Bacon of BrightKeel AI continues his conversation with author and communication specialist Richard Feltham about leading people through AI-driven change. Richard explains why communication, trust and clarity become more valuable as artificial intelligence grows more capable. They explore how poorly handled redundancies can leave last

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