Scaling Customer Value
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- Sep 20, 2026
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- Jul 4, 2026
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Beyond the Carrot and the Stick (opens the original)
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<img alt="1 us dollar bill" class="sizing-normal" height="3149" src="https://images.unsplash.com/photo-1608111283577-43d930222227?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3wzMDAzMzh8MHwxfHNlYXJjaHw1fHxjaHJpc3RtYXMlMj
Quick Tips #5: The Secret Customer (opens the original)
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<img alt="Sale signage" class="sizing-normal" height="3456" src="https://images.unsplash.com/photo-1532795986-dbef1643a596?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3wzMDAzMzh8MHwxfHNlYXJjaHwxfHxzZWNyZXQlMjBzaG9wcGVyfGVufD
Are you Customer Centric or Sales Driven? (opens the original)
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Some of you might already be aware of this comedy sketch from Saturday Night Live (SNL) where a frustrated customer wants to cancel his cable service. Instead, he is being sent round the houses by unhelpful customer service reps who are not listening.Not only is it a hilarious sketch, but the overall theme seems to have struck a chord with viewers. Some of the comments on the video are savage:“This is exactly what it feels like to cancel cable. This is not a sketch, it’s a documentary.”
To Retain or Not to Retain (opens the original)
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<img alt="Man in black robe holding a skull" class="sizing-normal" height="1294.2559399749896" src="https://images.unsplash.com/photo-1760292422027-a718a263b840?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3wzMDAzMzh8MHwxfHNlYX
Best of Scaling Customer Value (opens the original)
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Hi Can you believe it? I am soon approaching 2 years of writing on Substack! I thought I’d mark the occasion by taking a look back at some of the material I’ve written and highlight the most popular pieces to you.In total, there are 65 articles published on this publication which you can access in the archive. You can filter the posts in the archived list by latest, top or discussion.Below are previews and web links to the five most read articles on Scaling Customer Value, as well as the two art
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