HeyJaredRucheka's Substack
Passionate about conscious consumption, I share my thoughts on fashion, vintage finds, and what I’m wearing.
- Indexed issues, last 90 days
- 3
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- Aug 1, 2026
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- Jul 11, 2026
Latest issues
What I'm Wearing, Eyeing, and Buying (opens the original)
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What I’m WearingJeans and a white T-shirtRucheka's Substack is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</d
Five Things Actually Worth Spending Money On (opens the original)
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Not the obvious answers. And certainly not the ones algorithms keep trying to sell you.<img alt="" class="sizing-normal" height="499.1175468483816" src="https://substackcdn.com/image/fetch/$s_!jA3y!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%
The Myth of More (opens the original)
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There’s a strange point in every shopping journey where you realise you don’t actually need more self-control; you just need to know when to stop looking.For me, that realisation came after years of buying “better” versions of things I already owned. Another pair of jeans that promised to fit perfectly. Another white T-shirt that claimed to have the neckline. Another bikini because surely this one would be the one.Rucheka's Substack is a reader-supported public
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