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Proof University is the go-to podcast for a spirited education, where we distill the wisdom of industry mavens, mix in fresh ideas, and serve up insights on building a successful career in the ever-evolving world of spirits and beverages.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 3, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest episodes
Personal Branding Now Beats the Company LinkedIn Page | Marie Burke Brown | EP.26 (opens the original)
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Marie Burke Brown spent the first stretch of her career inside enterprise giants like NetApp and VMware, building programs for products she didn't build and didn't choose. Then she did something most marketers don't: she jumped on purpose into a company with 22 people, then one with 30, because she wanted to be in the room before there was a room. Six months into her current role as VP of Marketing at Kibo, with nobody having sat in that seat before her, she did a full brand refresh before she h
Invisible CEOs Lose Millions in Deals and Talent | Katie Radel | EP.25 (opens the original)
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Katie Radel grew up above a funeral home. Third generation family business. I love stories like that because it explains a lot about why she never questioned whether entrepreneurship was even on the table for her. She spent the next several years in the corporate world (banking, healthcare, finance) before she got close to 40, had just had her son, and realized the version of herself showing up to that job every day wasn't the healthiest one. Six months before the pandemic hit, she quit and star
Why an Audience Is the Best Asset a Founder Can Own | Vincent Pierri | EP.24 (opens the original)
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Vincent Pierri spent years writing a new forty-five-minute talk every week for a room of three hundred people. No teleprompter. No rehearsal. Cross four or five hundred people, he says, and loyalty stops being the reason anyone shows up. They come back only if the message actually gives them something. That weekly pressure to never repeat himself built the exact skill he sells today. After leaving the pulpit, Vincent started out coaching SaaS executives on their conference talks, and by accident
20,000 Followers. 437 Episodes. Zero Cold Pitches. (opens the original)
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Keith Cline joined LinkedIn on December 8, 2003. He's member number 55,829. Twenty-three years later he has 20,000 followers, and almost nothing he's posted is about him. He's interviewed the CEO of Klaviyo, the co-founder of Android, and roughly 435 other founders. He built VentureFizz, the front door to Boston tech, out of a Blogger page during a recession because his recruiting business had dried up and he was bored. He hired a developer off Craigslist. Day one, a guy at Novell paid $50 to po
Why Companies Fail at Customer Engagement | Appcues CEO Ryan Barry | EP.22 (opens the original)
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SHOW DESCRIPTION 📩 Join the Friday Briefing (free newsletter): https://get.obeycreative.com/newsletter 🎙️ Free Podcast Planner GPT: https://get.obeycreative.com/podcastplanner Every company insists they're customer-obsessed. Almost none of them can point to proof beyond a slide that says so. Ryan Barry has built two companies around closing that gap. As CEO of Appcues and former CEO of Zappi, he's spent his career sitting between customers and the leadership teams trying to serve them, and he's
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