HeyJaredResponsive Lab Podcast
Welcome to The Responsive Lab, presented by Virtuous. In this podcast, we're exploring how nonprofits leverage technology to deepen donor engagement.
- Indexed episodes, last 90 days
- 2
- Latest publication
- Aug 21, 2026
- Audience
- Checking…
- Earliest in this view
- Aug 4, 2026
Latest episodes
EP 91: How to Spark Growth In Your Recurring Giving Program with Dave Raley (opens the original)
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In this episode of The Responsive Lab, Carly and Scott sit down with Dave Raley, Founder of the Center for Sustainable Giving. Dave spent 18 years in fundraising and marketing before founding the Center, driven by a belief that sustainable, recurring funding should be accessible to every nonprofit, not just the largest ones. You'll hear about: • Why a flat recurring giving program is often a visibility problem, not a donor problem, and what to look at first • How the first 30 days after a first
EP 90: From RNS 2026 | How to Build a Brand That Drives Long-Term Fundraising Growth with Donna Lucas (opens the original)
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In this episode, we bring you content from the 2026 Responsive Nonprofit Summit from Donna Lucas, Chief Marketing Officer at Joni and Friends. You'll hear about: Why being the "best kept secret" is a sign of failure, not something to celebrate How Donna convinced her CFO to shift 60 percent of the budget to brand awareness The framework of brand first, marketing second, fundraising third Why she compares branding to planting, marketing to cultivation, and fundraising to the harvest How Joni and
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