HeyJaredREADY Read by Lucy Mills
Inside the global sports ecosystem with Lucy Mills: For the curious builders, change-makers, and students exploring and leading the next era of sport.
- Indexed issues, last 90 days
- 7
- Latest publication
- Sep 25, 2026
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- Earliest in this view
- Jul 14, 2026
Latest issues
READY Read: My 5% LinkedIn experiment (opens the original)
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LinkedIn has been a tricky place lately, hasn’t it!I have thousands of connections but only ever seem to see a handful of people’s content and engage with a further fifty or so more on a less frequent basis.I quite like how I get to see people’s content from outside of my network. But I’d also like to see so much more from people already in my network.So, I decided to try something new!First, the quick context as to whyHere’s where I’m at professionally:I run a company, Ready Sport Global (or
READY Read: Got an idea for sport? Start here (opens the original)
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Hello, how is it Friday again?!In last week’s newsletter I asked two questions:If you’re building technology for sport, what have you learnt?If you’re working inside sport, what actually makes you pay attention to something new?I had some brilliant replies.One tech entrepreneur shared that his biggest learning building technology for sport is:Get it into the hands of the people you think it’s for, and be prepared for them to show you what it actually needs to become.Meanwhile,
READY Read: There is a lot being built for sport. But who will use it? (opens the original)
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This week I saw a LinkedIn post from a prominent investor calling out the saturation of sports tech solutions and questioning what the actual end game with them all was (and suggesting that most were likely to fail…)I received a note from a sales guy in sports tech who said, “I don’t want advice on how to navigate sport. I can offer you commission on an intro to Barça”, yet admitted they’d not managed to work with a single club.I am deep into recording sessions with many awesome people for my ne
READY Read: What could women’s sport become? (opens the original)
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Hello! The future is not something we predict. It is something we create.It is a verb, not a noun. It is a creative process, not a destination.What if we stopped asking what women’s sport will become – and started asking what it could become?I just gave you a sneak peek of how we kicked off a project proposal we submitted on Monday!Can you tell how excited I am about deepening women’s sport futures work with Professor Fiona Chambers<
Your invitation to Barcelona (opens the original)
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Happy Friday! Here is your personal invitation to the first READY Executive Experience at the end of October. I want to show you the Barcelona I know and love. It is a global sporting and innovation capital, home to some of the world’s most influential sports organizations. And it is also a city where sport, culture, creativity, and community are part of everyday life. The ideal setting to explore leadership, technology, and the future of sport. Which is exactly what
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