Punk CX: Customer Experience Insights with Adrian Swinscoe
Adrian Swinscoe discusses customer experience and strategy with industry leaders in this engaging series about how to deliver a standout customer experience and service.Topics covered in the interviews include customer service, customer experience, customer engagement,…
- Indexed episodes, last 90 days
- 10
- Latest publication
- Sep 24, 2026
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- Earliest in this view
- Jul 9, 2026
Latest episodes
Eliminating the Coordination Tax - Interview with Dan O’Connell of Front (opens the original)
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Today’s episode of the Punk CX podcast features a chat I had with Dan O’Connell, CEO of Front , the customer operations platform built for collaboration. We talk about a range of issues, from where the CX landscape is heading to the Saaspocalypse, tokenomics, why (in experience terms) everything feels the same right now, the Coordination Tax, how Support, Customer Success, and Account Management are becoming more unified, and what needs to happen to create a more unified front (pardon the pun!)
The human edge in B2B customer experience - Interview with Anna Falcon of MCA Connect (opens the original)
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Today’s episode of the Punk CX podcast features a chat I had with Anna Falcon, VP of CX Transformation at MCA Connect - a Grant Thornton Company . We talk about why B2B firms must deliver B2C‑level experiences or risk losing relevance, what’s driving this imperative, why so many AI initiatives and transformations fail to deliver value, and why we need to put humans at the centre of transformation. This interview follows on from my recent interview – Why contact deflection creates quiet loyalty e
Why contact deflection creates quiet loyalty erosion - Interview with Pasquale DeMaio, VP of Amazon Connect Customer (opens the original)
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Today’s episode of the Punk CX podcast features a chat I had with Pasquale DeMaio, Vice President and General Manager of Amazon Connect Customer , Amazon Web Services’ AI-powered customer experience platform, which supports more than 20 million customer interactions daily across 42 countries. We talk about how every customer now expects concierge-level treatment, regardless of how much they spend; the implications for brands; the phenomenon of ‘quiet loyalty erosion’; why loyalty is the only met
Reinventing the organisation to drive better customer and employee outcomes - Interview with Ricardo Semler (opens the original)
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Today’s episode of the Punk CX podcast features a chat I had with Ricardo Semler, a champion of radical, employee-friendly corporate democracy, a vision he successfully realised during his 40 years as CEO of Semco Partners. He went on to build Semco Style Institute (SSI) on that foundation and has shared its learnings with companies across the world in the intervening years. This chat was a bit of a fan-boy moment for me, as I read his first book, Maverick , back in the 1990s. It blew my mind th
Why your contact centre cost model is broken - Interview with Robert Bradshaw of WiserOwl (opens the original)
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Today’s episode of the Punk CX podcast features a chat I had with Robert Bradshaw, the founder and president of WiserOwl , a consulting firm that measures what contact centre work actually costs. We talk about how contact centres measure activity with extraordinary precision but cost it using an average that erases all of that precision, what that means in practice, the impact of AI on all of that, what contact centre leaders should be doing instead, and how using actual cost data solves the two
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