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Prose + Comms: Engagement, Unplugged

This is your go-to podcast for all things marketing, branding, and customer experience. We’re bringing you honest and fun conversations with bite-sized insights.

Podcast · By BrightSign · English · Official site

Indexed episodes, last 90 days
7
Latest publication
Sep 30, 2026
Audience
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Earliest in this view
Jul 8, 2026

Latest episodes

  1. Episode · Sep 30, 2026

    Return to Office, Revisited: What Do We Lose When We Don’t Work Together? (opens the original)

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    The return-to-office debate often gets framed around productivity. But what if productivity isn’t the real issue? This episode takes on the harder questions about what remote work can cost companies when it comes to culture, learning, and loyalty. Brian and Laura revisit their case for flexible work with Steve Connelly, founder and president of Connelly Partners, who brings a different perspective to the conversation. They debate whether employees can develop as effectively from behind a screen

  2. Episode · Sep 16, 2026

    Are Brainstorms Broken? Rethinking Creativity and Collaboration (opens the original)

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    Brainstorming has a branding problem. Put the word on a calendar invite and you can almost hear the collective groan. Too often, the way teams approach brainstorming gets in the way of the ideas they are trying to generate. On this episode of Prose + Comms: Engagement, Unplugged, Laura and Brian unpack what makes traditional brainstorming fall flat and what can make collaborative problem-solving more productive. They explore the role of strong facilitation, preparation, and team dynamics, along

  3. Episode · Sep 2, 2026

    Your Customers Are Not Your Content Strategy (opens the original)

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    Brands want loyal customers who trust them enough to advocate on their behalf. But when the relationship only seems to matter at renewal time or when the brand needs something, customers notice. In this episode, Brian and Laura talk with customer experience strategist and fractional Chief Customer Officer Christina Garnett about what it takes to build trust over time. They explore why customer advocacy should feel like a partnership, why NPS can miss the customers most at risk, and how shared ow

  4. Episode · Aug 19, 2026

    Gen Z in the Workplace: Managing the Next Generation of Marketers (opens the original)

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    Every generation brings a different set of expectations to the workplace, and Gen Z is no exception. The real challenge for leaders is separating stereotypes from meaningful shifts in how people think about ambition and career growth. On this episode, Laura and Brian examine where Gen Z’s workplace priorities differ from those of previous generations, and where the gaps may be more about management style than motivation. They discuss feedback, work-life balance, job mobility and company culture,

  5. Episode · Aug 5, 2026

    The Creative Model Is Broken. What Comes Next? (opens the original)

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    Creative teams face constant pressure to move faster while working with tighter budgets. As the demand for content grows, brands need a creative process that gives strong ideas room to emerge and develop. In this episode, Laura and Brian talk with Will Burns, founder and CEO of Ideasicle X, about how that process is evolving. They discuss why in-house teams can become trapped in familiar thinking and how outside perspectives can open new creative possibilities. Will also shares how virtual colla

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