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Professional Speaking: Known. Booked. Paid.

Professional Speaking is for experts who are good on stage but not yet widely known and consistently in demand.You deliver. You care about your craft.

Podcast · By John Ball · English · Official site

Indexed episodes, last 90 days
11
Latest publication
Sep 23, 2026
Audience
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Earliest in this view
Jul 8, 2026

Latest episodes

  1. Episode · Sep 23, 2026

    Confidence Isn’t Competence: Lorne Kelton on AI, Evidence and Speaking (opens the original)

    Episode notes · Critical tone

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    Lorne Kelton asked AI to find research supporting an argument. It returned what seemed like a cited study. When he checked it, the study and researcher didn’t exist. That experience opens a conversation about the responsibility speakers carry when they use evidence on stage. Lorne and John discuss why confidence can be mistaken for competence, how “fake it till you make it” advice can lead speakers astray, and what critical thinking looks like when a client wants to put it into practice. They al

  2. Episode · Sep 9, 2026

    Speaking Industry Scams Exposed (opens the original)

    Episode notes · Critical tone

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    A man paid $6,000 to a speaker agency that promised him multiple $10,000 bookings. Six months later, he had nothing but excuses. John, your host, has been in the coaching industry for years and has either seen or personally walked into most of what he covers in this solo episode: six distinct ways new professional speakers get sold something that looks like opportunity and isn't. Some of these are straightforwardly dishonest: fake agencies charging registration fees, pay-to-speak stages dressed

  3. Episode · Sep 2, 2026

    The Professional Speaking Show Is Changing (Here's Why) (opens the original)

    Episode notes · Neutral tone

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    This isn't a normal episode. It's an announcement about where The Professional Speaking Show goes from here. John explains the decision behind moving the podcast from weekly to fortnightly, why the numbers that once looked promising dropped off a cliff earlier this year, and why he's stopped trying to force a recovery that isn't coming. He talks honestly about what it means to admit a show isn't finding its audience, why the podcast is becoming more of a personal passion project than a professio

  4. Episode · Aug 26, 2026

    Memorable Expertise Through Visual Frameworks | Susanna Reay (opens the original)

    Episode notes · Positive tone

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    Most speakers are told to be visible: post more, show up more, build a personal brand. Susanna Reay thinks that's backwards. In this episode, framework thinking expert and author Susanna Reay makes the case for framework first, visibility second: the idea that without a clear, ownable structure behind your ideas, all that visibility just evaporates the moment you leave the room. Susanna walks through the difference between a personal brand (built on personality) and an authority brand (built on

  5. Episode · Aug 19, 2026

    What AI Can't Write For You: Stories and Structure (Part 2) (opens the original)

    Episode notes · Neutral tone

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    Part two of the AI and keynotes series. Last episode covered the tells that give away a keynote written too much with AI. This one goes underneath that, to the parts of a keynote that were never AI's to write in the first place, even for speakers who've already cleaned up the obvious tells. John draws the line between a personal story and a personalised one: a personal story is something that happened to you; a personalised story is something that happened to you, chosen and shaped to do a speci

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