Price Power
The Price Power Podcast is for all things growth, retention, and monetization for subscription mobile apps. We talk with amazing leaders in the industry to help share their knowledge with you. Hosted by Jacob Rushfinn, CEO of Botsi.
- Indexed episodes, last 90 days
- 5
- Latest publication
- Sep 17, 2026
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- Earliest in this view
- Jul 14, 2026
Latest episodes
24: Failed Payments are Free Money w/ Philip Pages (opens the original)
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Philip Pages, founder of Redux Payments, explains why moving off Apple's in-app purchases quietly strips away a retention machine most founders never knew they had, how failed payments actually work, and when payment orchestration is worth the extra complexity. Philip has looked inside hundreds of app payment accounts, and most of them are leaving real money on the table. He walks through the difference between a customer who wants to churn and a card that simply had no funds that morning; why r
23: Lifecycle Marketing Will Be Autonomous w/ CEO of OneSignal (opens the original)
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George Deglin, CEO and co-founder of OneSignal, explains why calendar-based lifecycle marketing holds subscription apps back, why SaaS dashboards are losing their place as the primary interface, and what autonomous lifecycle marketing looks like in practice. George walks through OneSignal's autonomy ladder, from L0 (a traditional SaaS dashboard) to L4 (a self-improving agent). He explains how each level builds customer trust, why behavioral triggers outperform scheduled messages, why email remai
22: 9x ARR, +47% ARPU, the real tests that won with Michael Bardin | Price Power Podcast Ep. 21 (opens the original)
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Michal, product growth lead at Applica Agency , explains why moving a paywall to the point of peak anticipation beat waiting for the aha moment, how trial length changes trial starts rather than trial conversion, and why the same paywall test produced opposite results on paid and organic traffic. Michal walks through three client teardowns. A client went from a buried feature-gate paywall to an onboarding paywall and grew ARR 9x; trial start rate moved from roughly 3% to 16%. Beducated, a sex ed
Jonathan Parra on 4,700 Paywall Tests | Price Power Podcast Ep. 21 (opens the original)
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Jonathan Parra, founder of Tapas Growth, explains why app category predicts test results better than the app itself, how to sequence design, packaging, and price tests, and why the ugly paywall keeps winning. Jonathan has designed close to 4,700 paywalls. He walks through the testing order he uses with clients, the five paywall placements every new app should ship before optimizing anything, and the exit questionnaire that replaced his old discount ladder. He also gets specific on numbers: a hea
20: Opal Killed the Quiz Funnel. What's up next? (opens the original)
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Opal rebuilt their onboarding to work like a chat thread instead of a quiz, and Jacob walks through the whole thing screen by screen. The rock you crack open on the first tap, the sign-in question that replaced the sign-in buttons, the moment they tell you you'll spend eighteen years of your life looking at your phone, the paywall, and the monthly plan they only offer you if you try to leave. This is a solo episode, so it goes deeper on the screens than a conversation usually allows. An app at O
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