practiceofthepractice's podcast
Don't you wish you learned this stuff in graduate school? The Practice of the Practice Podcast with Joe Sanok covers some of the top secrets for a successful counseling private practice: marketing, website design,building referrals, and great clinical skills.
- Indexed episodes, last 90 days
- 21
- Latest publication
- Sep 10, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 7, 2026
Latest episodes
Insurance Companies Own CAQH. Should Therapists Trust the New Dataspring? With Dr. Alex Ding. | POP 1411 (opens the original)
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This episode explores the transition from CAQH to DataSpring and what the change means for therapists and independent practice owners. Melissa Schneider speaks with Dr. Alex Ding about clinician data privacy, insurance company access, credentialing, and the move from a nonprofit to a for-profit model. He explains how DataSpring aims to reduce administrative burden while maintaining clinician control, security, and transparency around professional information.
Beyond Quick Fixes with Stanford Professor Dr. Celeste Birkhofer | POP 1410 (opens the original)
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When life gets difficult, are you reaching for a quick fix or building the inner resources to depend on? Why is self-improvement more about learning to accept yourself while continuing to grow than trying to constantly "fix" yourself? How can you truly build a fulfilling life? In this episode, Joe Sanok sits down with Dr. Celeste Birkhofer to discuss her book, Beyond Quick Fixes , and why lasting mental health requires more than temporary solutions. They explore the five inner resources that sup
Building a Seven-Figure Practice in Three Years (Even if You're Not a Psychologist) with Dr. Casey Mangnall | POP 1409 (opens the original)
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Could assessment be the key to growing your practice? Are there ways to ethically offer testing in your practice, even if you don't employ a psychologist? How can you use testing to scale your practice without compromising care? In this episode, Joe Sanok talks with Dr. Casey Mangnall about how psychological assessment helped her grow the Utah Center for Psychological Services from a side gig into a seven-figure practice in just three years. They explore how private practitioners can determine w
Building Great Lakes Online Counseling Week 24 with Joe Sanok: Google Ad Set-Up and SEO | POP 1408 (opens the original)
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Are you targeting the right Google keywords? Could location-based keywords outperform "online therapy" and virtual ones? Is your website helping Google find your practice? In this episode, Joe Sanok works with digital marketing strategist Mike Zoladkowski to develop a Google Ads and SEO strategy for Great Lakes Online Counseling. They explore why targeting "online therapy" and "virtual therapist" keywords may not be the most effective approach, and why geographic and population-based keywords ca
How to Stop Over-Parenting with Dr. Emily Edlynn | POP 1407 (opens the original)
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What are we getting wrong in modern parenting? Why could flexibility in parenting be as - if not more - important than consistency? What should you stop doing for your kids now to give them a better life as they grow up? In this podcast, Joe Sanok talks with psychologist Dr. Emily Edlynn about what modern parenting gets wrong and why flexibility may be more important than perfect consistency. They explore how to balance structure with empathy, raise confident and resilient children, and avoid ov
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