Positive. Business. Action.
This is where agritourism meets real-world action.Hosted by Hugh McPherson, a longtime leader in the agritourism and attractions space, this podcast dives into the stories behind family farms, campgrounds, fall festivals, and entertainment businesses.
- Indexed episodes, last 90 days
- 3
- Latest publication
- Sep 25, 2026
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- Earliest in this view
- Aug 10, 2026
Latest episodes
AI Is Changing Agritourism: How Smart Farms Are Using AI to Save Time & Make More Money (opens the original)
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AI is already becoming a practical tool for farms and agritourism businesses—helping save time, organize information, make decisions, and improve day-to-day operations. In this episode, Hugh McPherson is joined by Amir Maan of Maan Farms and Jordan Pierce of Stucky Farm and Agritourism Solutions to discuss how they're using AI right now. From turning voice notes into work orders to building an AI assistant through WhatsApp, they share real examples involving equipment, marketing, pricing, weathe
Panic Early: The Secret to Stress-Free Agritourism Events (opens the original)
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What if the secret to a smoother opening weekend isn't working harder at the last minute—but getting almost everything done a week early ? In this episode, Hugh McPherson shares a simple management philosophy for agritourism businesses: “Panic Early.” Instead of waiting until the day before opening to finish setup, Hugh recommends treating the week before your event like opening week. The goal is to have roughly 98% of the work completed, tested, and ready before guests arrive. Why? Because earl
The Email Apocalypse: Why Your Emails Aren’t Reaching Customers—and What to Do About It (opens the original)
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Email marketing has changed dramatically—and if you're a farm, agritourism business, attraction, or small business relying on email to reach customers, the rules are no longer what they used to be. In this episode, Domenick Chiaravalloti, Head Email Strategist at emailmarketing.com, explains the “email apocalypse”—the dramatic shift in how Gmail, Yahoo, and other inbox providers evaluate emails and decide what reaches the inbox. The good news? You don't necessarily need to send more emails or bu
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