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Podcast Playbook: Helping Coaches & Advisors Convert Podcast Content into Clients

You launched your podcast, stayed consistent, and did everything “right”…yet it still isn’t clearly helping your business.If your show feels harder than it should, and you’re not sure it’s worth the time anymore, you’re not alone.Podcast Playbook is the show for established,…

Podcast · By Justin & Kyle Peters - Podcast Strategy & Growth · English · Official site

Indexed episodes, last 90 days
6
Latest publication
Sep 22, 2026
Audience
Checking…
Earliest in this view
Jul 14, 2026

Latest episodes

  1. Episode · Sep 22, 2026

    Your Podcast Isn’t Growing Because You’re Fixing the Wrong Problem (opens the original)

    Episode notes · Neutral tone

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    #27 Jeremy Enns explains why more podcast promotion isn’t always the answer to a growth problem. After years of working with podcasters, Jeremy has shifted his focus from growth tactics to the fundamentals that make those tactics effective: positioning, concept, packaging, and differentiation. He breaks down why podcast listeners have limited room for new shows, how titles and cover art influence the decision to press play, and why exposure only matters if your show is attractive to the right au

  2. Episode · Sep 8, 2026

    The Best Podcasts Make One Idea Impossible to Forget (opens the original)

    Episode notes · Positive tone

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    #26 Kyle breaks down the five frameworks great podcasters use to make their episodes clearer, more memorable, and easier to share. Instead of trying to say more, he explains how to organize everything you say around one clear destination so every story, question, and insight reinforces the same takeaway. From starting with the destination and building memorable frameworks to using examples instead of explanations and leading with the headline, Kyle shows how to turn complex ideas into content li

  3. Episode · Aug 25, 2026

    Part 2: Which Podcast Growth Strategies Are Actually Just a Waste of Time? (opens the original)

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    #26 There are countless podcast growth tactics recommended online, but not all of them deserve the same amount of attention. Justin and Kyle continue ranking popular podcast growth strategies, grading five more tactics from A to F based on how effectively they actually grow an audience. They break down email newsletter promotion, podcast SEO, promoting your podcast from the stage, getting featured on podcast apps, and the advice to simply “be consistent.” Along the way, they explain why email ne

  4. Episode · Aug 11, 2026

    Part 1: Which Podcast Growth Strategies Are Actually Just a Waste of Time? (opens the original)

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    #25 There are countless podcast growth tactics recommended online, but not all of them deserve the same amount of attention. In this episode, Justin and Kyle rank five of the most commonly recommended podcast growth strategies—from social media posting and podcast guesting to paid ads, ratings and reviews, and asking guests to share episodes—and explain which ones actually move the needle. Rather than relying on conventional wisdom, Justin draws on years of experience producing podcasts to break

  5. Episode · Jul 28, 2026

    We Audited This Podcast—Here's Why It Isn't Growing (opens the original)

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    #23 In this first-ever listener audit, Justin sits down with Emily and Cassidy from The Finance Girlies to tackle one of the biggest questions growing podcasters eventually face: have we niched down enough? While the show has built a strong foundation through consistent publishing, polished branding, and authentic chemistry, Justin argues that the next stage of growth won't come from creating better individual episodes—it will come from creating a more cohesive podcast. Throughout the conversati

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