HeyJaredPipelineology
Never wonder where your next client is coming from! Pipelineology is a podcast for entrepreneurs, agencies, consultants and sales professionals who want to fill their sales pipeline with hot prospects, close more deals, and have a predictable and reliable way to acquire new…
- Indexed episodes, last 90 days
- 5
- Latest publication
- Sep 3, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest episodes
E57 - Transforming Marketing: Strategies That Stick with Preston Bowman (opens the original)
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Gary meets with Preston Bowman, CEO of Stone Creek Consulting, who recounts starting in radio at 13, becoming a licensed on-air teenager, and at 17 managing a radio station, which became a “business bootcamp” that sparked his love of business and marketing. After college (electronics engineering with a business minor) and early web-app development work, he built his business in 2001 and increasingly integrated marketing into web work, later partnering early with HubSpot and shifting to a marketi
E56 - Reviving Conversations: Human-Centered Sales Techniques with Joe Fontana (opens the original)
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On this episode of the Pipelineology podcast, Gary interviews Joe Fontana, Chief Marketing and Growth Officer at BuyerForesight Amzai and author of "Fred Flintstone Selling In A George Jetson World," about using conversation-driven events to build pipeline for long-cycle, multi-stakeholder B2B deals. Joe argues that despite automation and AI, sales is fundamentally a series of human conversations, and his model focuses on curated micro-events centered on prospect pain rather than decks, demos, c
E55 - Creating A Strong Brand Foundation with Arthur Germain (opens the original)
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Gary talks with Arthur Germain, principal and Chief Brandteller at Brandtelling, who describes his background from publishing to PR and explains that differentiation comes from client stories, not feature lists. They discuss how over-reliance on AI can make company messaging bland and uniform, and how AI works best with active human editing and guardrails. Arthur outlines his approach using Simon Sinek’s Start With Why plus an added “who” audience layer, and stresses writing a “brand bible” to p
E54 - Harnessing Brand Storytelling with Stacy Thal (opens the original)
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In this episode of the Pipelineology podcast, Gary is joined by Stacy Thal, founder of Brand Brands Better. Stacy shares her career path from screenwriting (including working with Francis Ford Coppola, who taught her “build it up, tear it down” and that writing is in the editing) into marketing and brand strategy. She explains how she helps startups, investors, founders, and CMOs connect founder and investor ambitions with what customers actually want, drawing on experience with companies like G
E53 - Maximizing Customer Engagement Through Stabilization with Niki McKinnell (opens the original)
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On this episode of the Pipelineology podcast, Gary interviews Niki McKinnell of McKinnell Consulting. She shares her path from government crisis communications to B2B SaaS marketing and consulting, focused on proactive story building and elevating company messaging. She explains how many companies lose leads by not responding within minutes and recommends low-effort automation: connect form fills to an immediate calendar booking option, trigger rep-like follow-up emails if no meeting is booked,
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