HeyJaredPermission to Rant
Welcome to Permission to Rant, the video-first marketing talk show where marketers are the story — but never the problem.Hosted by Penny and Nike from Contentoo, this is what happens when two marketers sit down, press record, and say the things everyone is thinking but no one…
- Indexed episodes, last 90 days
- 4
- Latest publication
- Sep 16, 2026
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- Earliest in this view
- Jul 15, 2026
Latest episodes
Hire Weird, Stay Interesting: A B2B Marketing Rant (opens the original)
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80% of marketers admit they're publishing B2B content they know isn't good enough. Stefan thinks he knows why, and it's not the reason you'd guess. In this episode of Permission to Rant, Penny talks with Stefan, Head of Marketing at Snitcher, about growing a B2B brand from $1M to $4M ARR without turning it into another beige, forgettable company. He's the guy behind the "weird mansion office" and the pink hiring posts, and he's got strong opinions about why B2B marketing plays it so safe. They g
10 Things We Love About Content Marketing (opens the original)
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No complaints, no caveats, just ten things we genuinely love about marketing. In this episode of Permission to Rant, we flip the script with a positive rant: ten things we genuinely love about marketing, from the creative freedom of the day-to-day to the slow-burn pacing that spares them from sales-style doomsday dashboards. From turning scattered customer comments and business goals into one cohesive brand story, to why marketing's community is one of the most generous out there, to the quiet j
The Real Reason Your Content Isn't Good Enough (It's the Brief) (opens the original)
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Almost 80% of content teams admit they're publishing stuff they know isn't good enough. This is that conversation. In this episode of Permission to Rant, Penny sits down with Monica, Head of Demand Generation at Rentman and Penny's former manager, to unpack why briefing, not burnout, not budget, is the number one reason content quality tanks. From treating a brief as an actual thinking exercise instead of a form to fill out, to why "brand" and "demand" were never separate jobs to begin with, to
Google's AI SEO Guide: Plot Twist, It's Still Just SEO (opens the original)
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Google finally told marketers to stop overthinking it. Naturally, that raised more questions than it answered. In this episode of Permission to Rant, we dig into Google's official AI and SEO playbook, and everything marketers are still doing wrong anyway. From the death of AEO and GEO as their own "thing," to why chasing paid link exchanges and brand mentions is just spam in a suit, to the difference between content that's actually useful and content that's just AI-generated filler with a listic
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