HeyJaredOn Brand
A newsletter on translating brand to business, brand-led growth, and building buy-in.
- Indexed issues, last 90 days
- 3
- Latest publication
- Sep 29, 2026
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- Jul 14, 2026
Latest issues
Stop being so positive. (opens the original)
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Hi, happy autumn equinox, back-to-school, Libra season, and so on! As a September baby (who also has a September baby), I love this time of year. I’m writing from The Hidden Cafe in Berkeley today—a pretty adorable, secret-feeling spot to check out if you’re local. I took the end of the summer as an unofficial hiatus and spent the last handful of weeks with my in-laws and daughter, hiking in rural Maine, reading up a storm, and spending as minimal screen time as possible aside from some client w
I Love Pretend Brands (opens the original)
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<img alt="" class="sizing-normal" height="42.11538461538461" src="https://substackcdn.com/image/fetch/$s_!KzrT!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80139575-1c2a-4d89-8c4a-bd87d1b78
That Time I Designed (and Sold) an Ecommerce Brand (opens the original)
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If it’s been a quiet summer so far for this newsletter, I can at least tell you I’ve been writing a lot in other ways. Six weeks ago, I started The Artist’s Way. It’s a book that’s been around forever; a 12-week “program,” so to speak, with different themes each week. Each week focuses on removing creative blocks from your life, getting in touch with your inner artist child (we all have one!), and doing what you can to light that part up again. Every day, you write your morning pages—handwritten
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