Offcuts
Offcuts is a podcast and newsletter about commerce, culture and AI. We explore how brands grow in a changing landscape. From shifting consumer behaviour to the rise of AI in digital work. It is part founder’s perspective, part field notes from inside the industry.
- Indexed episodes, last 90 days
- 4
- Latest publication
- Sep 23, 2026
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- Earliest in this view
- Jul 29, 2026
Latest episodes
Ep 187: The One-Person Billion-Dollar Company Is a Myth, but Ten Million Isn't, with Writer & Investor Alex O'Byrne (opens the original)
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On this episode I sit down with Alex O'Byrne, an independent writer, builder and investor focused on AI-first companies, and my former co-founder at the Shopify agency we built and sold together. Alex now runs Alpha Factory, an AI investment company, from Miami. This is his fourth time on Offcuts. This time we go deep on what happened after he built an AI hedge fund, Money Monster, that read earnings transcripts to try to predict stock moves, and took real losses when the Iran war broke its macr
Ep 186: How Rat & Boa Turned the Restock Gap Into Revenue, with Alister Hewitt, Technology & Operations Director at Rat & Boa and Co-Founder of Prebuy (opens the original)
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On this episode I sit down with Alister Hewitt, Technology and Operations Director at Rat & Boa and co-founder of Prebuy. Alister has been with the brand since the very beginning. He built the first website for a friend launching a clothing label, and within a couple of months the orders were flying in. He describes what Rat & Boa actually is: born on Instagram in 2014, back when the platform had no product tags and no stories and brands used it as a mood board, built around the founders' aesthe
Ep 185: The One-Person Billion-Dollar Company Is a Myth, with Eleanor Warnock, Journalist & Advisor to Bek Ventures (opens the original)
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On this episode I sit down with Eleanor Warnock, a writer, journalist and communications expert based in London who has worked for The Wall Street Journal, the Financial Times's Sifted, and the Reid Hoffman-backed AI company Every. She's currently an advisor to Bek Ventures, ranked the top-performing VC firm globally since 2010 by HEC-Dow Jones, and holds an MBA from INSEAD. Eleanor is about to launch her own venture, and this conversation ranges across the state of journalism's business model,
Ep 184: Only 10% of Users Touch the Model Picker - Nobody Cares Which AI You Use with Olivier Legris, Co-Founder of Alter (opens the original)
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On this episode I sit down with Olivier Legris, co-founder of Alter, a native macOS AI assistant that refuses to bet on any single model, and founder of Clauders, the global Claude Ambassador community. Olivier's thesis is simple: the model doesn't matter to most people, the task does. Alter started as a frustration with Siri and has become a Mac-native, model-agnostic assistant with its own router, Best, that picks the right model for the job. When Alter shipped that router, Olivier expected a
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