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Not Being Funny But by Emma Rowley

Deep dives into the shallow end - pop culture, fashion, fame, and the media machine underneath it all. A Sunday Times bestselling author and former celebrity ghostwriter delves into what really happens behind the scenes of the attention economy.

Newsletter · By Emma Rowley · Official site

Indexed issues, last 90 days
2
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Aug 23, 2026
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Jul 5, 2026
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Latest issues

  1. Issue · Aug 23, 2026

    The changing story around Harry and Meghan’s return points to a bigger divide (opens the original)

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    Hey team.I take a break from my summer pause on posting to weigh in on an intriguing media story - how we’re already seeing competing communication styles from Harry and Wills’ camps ahead of what increasingly looks like a partial reversal of Megxit.The will-she-won’t-she discussion around Meghan’s return to the UK and, it was posited, to Guy Ritchie’s Netflix show The Gentlemen - before reports that, in turn, that job wasn’t happening after all - speaks to something much bigger than whether or

  2. Issue · Jul 5, 2026

    The rise of the Striking Viking and the return to reality (opens the original)

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    Hello. How are you? I’m a dreary fortnight into summer flu, which always makes me suspicious of whether COVID’s mutated into something worse lately.I’ve been keeping my spirits up via the World Cup. The spectacle! The tears! The heartwarming crowd moments! The hordes of Australian fans chanting “We’reeeee going to WALMART” (and out again, as security ushered them away to somewhere with fewer breakables). And tonight, a double-hander of matches where there will be only one winner - whatever the r

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