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We're writing about how to flex traditional UX/R methods for 0-1 product development and close the Product Market Fit gap.

Newsletter · By Maya Elise Joseph-Goteiner · US · Official site

Indexed issues, last 90 days
4
Latest publication
Sep 27, 2026
Audience
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Earliest in this view
Jul 6, 2026

Latest issues

  1. Issue · Sep 27, 2026

    Where do we find room to think? (opens the original)

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    This was a week of collisions. Conversations from discrete projects kept running into one another. I haven’t made sense of all the connections yet. I’d welcome your help in the comments.When the direction keeps movingOn Wednesday, Kim, Torrey, and I hosted an immersion session about our book UX Skills for Business Strategy at the <a href="https://www.buttonevents.com/2026-conferen

  2. Issue · Sep 8, 2026

    Researching the Future of Research Teams, Out Loud (opens the original)

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    I’d like to invite you into a new project about the Future of Research Teams, lovingly called FORT. Because this project focuses on our community, we will be researching out loud, sharing learnings, summaries, themes, and patterns along the way.We’re currently conducting a literature review and have shared some early highlights on the Velocity Ave Substack and LinkedIn page. Mu

  3. Issue · Jul 31, 2026

    The Underbelly of UX (opens the original)

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    Over the past few months, Kim, Torrey, and I have been hosting workshops and talks about our new book, UX Skills for Business Strategy.The most fun moments are not when we present the fram

  4. Issue · Jul 6, 2026

    Shift Center (opens the original)

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    For the better part of a decade, the UX anthem has been shift left. Meaning, involve research earlier so that teams learn before they build. It’s a philosophy I championed for years, one I invested in deeply because it put people first, oriented products to solve real problems, reduced waste, and saved organizations millions.Today, shifting left no longer reflects our reality because development has fundamentally changed. Without the semblance of a process, with the fringing of responsibilities

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