HeyJaredNIL Edge
NIL Edge is a new interview series from NILNewsstand and Digital Sport by Hot Paper Lantern that spotlights the professionals shaping the future of college sports.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 18, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 10, 2026
Latest episodes
NIL Edge - 025 - Brenden Hill - San Diego State (opens the original)
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Brenden Hill, assistant athletic director of student-athlete development and NIL at San Diego State, joins Sterling Randle to discuss how the Aztecs are creating opportunities for athletes in an increasingly complex college sports landscape. Hill explains why San Diego State treats NIL as its own sport, how storytelling has generated new business opportunities and why athletes must be patient when building their brands. He also breaks down the difference between “true NIL” and revenue sharing, t
NIL Edge - 024 - Allison Iverson - Postgame (opens the original)
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The biggest NIL deals may dominate the headlines, but they do not reflect the experience of most college athletes. Allison Iverson, campaign manager at Postgame, joins Sterling Randle to discuss what brands still misunderstand about NIL and how companies can build more effective athlete marketing campaigns. Drawing on her experience working at Utah State, Boise State, the University of South Florida and Postgame, Allison explains how brands should establish their goals, select the right athletes
NIL Edge - 023 - Matthew Sterne - University of Pittsburgh and John Longo - Chartwells Higher Education Dining Services (opens the original)
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Some of the most natural NIL opportunities may already exist on campus. Matthew Stern, Vice Chancellor for Business Services at the University of Pittsburgh, and John Longo, Vice President of Operations for Pitt Eats, powered by Chartwells Higher Education, join Sterling Randle to explain how Pitt integrated student-athletes into its campus dining program. They discuss how athletes helped create meals and content, the departments involved in bringing the idea to life, how Pitt and Chartwells eva
NIL Edge - 022 - Lauren Campbell - FireFly Recovery (opens the original)
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What does it take for a growing brand to turn athlete partnerships into content that actually performs? On this episode of NIL Edge, Sterling Randle sits down with Lauren Campbell, chief marketing officer and partner at Firefly Recovery, to discuss how the company built its NIL strategy around useful products, creative content and genuine athlete relationships. Lauren shares why Firefly evaluates engagement and storytelling before follower count, what immediately stands out when an athlete appro
NIL Edge - 021 - Grant House - House Settlement (opens the original)
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Grant House’s name will forever be connected to one of the most consequential changes in college sports. The professional swimmer and former Arizona State athlete joins Sterling Randle to discuss his journey from representing fellow student-athletes on campus to becoming the named plaintiff in House v. NCAA. Grant shares how the case unfolded, the personal toll of becoming the face of the lawsuit and why he would make the same decision again. They discuss what critics misunderstand about athlete
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