HeyJaredNext in Media
Everything we know about the media, marketing and advertising business is being completely upended thanks to technology and data. We're talking with some of the top industry leaders as they steer their companies through constant change.
- Indexed episodes, last 90 days
- 17
- Latest publication
- Sep 29, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 7, 2026
Latest episodes
Spy Ninjas President Shelly Soriano on How the Company is Trying to Build the WWE of YouTube (opens the original)
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Spy Ninjas President Shelly Soriano details how the 47-million-subscriber YouTube franchise built a multi-revenue media empire through serialized storytelling, live entertainment venues, and proprietary talent incubation.
How Addressable TV Drives Real Business ROI (opens the original)
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IQVIA Digital’s Justin Rosen joins Mike Shields to unpack why data fidelity and outcome-based measurement are redefining addressable TV, how AI accelerates workflows without fixing flawed data, and why linking upper-funnel targeting to real-world outcomes drives performance.
How Betches Built a TV-Quality Show In-House (opens the original)
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Betches senior video producers Tess Tregellas and Madeline Mahoney break down how modern publishers can scale from short-form social skits into premium, in-house scripted comedy without waiting for legacy studio green lights.
WTF Happened to The Trade Desk? (opens the original)
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Industry analysts Brian Wieser and Luke Stillman unpack why The Trade Desk faces decelerating growth and 15% workforce cuts, demonstrating how founder-led open-web idealism disconnected from marketer demand for streamlined performance.
How NBAT2 is Building Gateway Content for Gen Z (opens the original)
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NBA Take-Two Media CEO Andrew Perlmutter reveals how sports leagues are unlocking massive Gen Z engagement by transforming basketball fandom into interactive, off-court digital entertainment and creator-led social content.
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