NewsRamp Marketing, Advertising & PR Podcast
Stay ahead in the world of marketing with the 'NewsRamp Marketing, Advertising &PR Podcast.' Our episodes feature the latest news and expert insights from NewsRamp.com, covering industry trends, campaign strategies, and PR developments.
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- Sep 8, 2026
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Revolutionizing Advertising with Overplay, New Leadership at CvE, and Avenue Z's Media Convergence Strategy (opens the original)
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In this episode, we explore the innovative approach of Overplay in revolutionizing the advertising industry through gamification, creating interactive playable ads that drive higher conversion rates. We also discuss the appointment of Vanessa Miceli as the new Global Data & Tech Practice Lead at CvE Marketing Consultancy, focusing on pioneering strategies for a cookie-less future. Additionally, we cover Avenue Z's full unification and rebranding of Bevel to form a new driving force behind media
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