HeyJaredNeil Wilkins Podcast
Neil Wilkins: Mindful Living: Mindful Marketing: Digital, AI and Metaverse Marketing: Marketing Sustainability: Founder of The Mindful Collective: Creator of Life Map by Neya®: Mindful Marketing Consultant: Founder and MD of Viper Marketing: Mentor: Author:…
- Indexed episodes, last 90 days
- 24
- Latest publication
- Sep 21, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 3, 2026
Latest episodes
Handling Pressure and Maintaining Performance (opens the original)
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Practical ways to stay focused, consistent and effective when marketing work becomes demanding. Performance under pressure is not about doing more forever. It is about protecting the quality of your work when demands increase. By the end, attendees should be able to: Recognise pressure patterns early Prioritise more effectively Protect focus and consistency Communicate capacity clearly Use practical routines to stay steady Know when pressure needs wider support More content like this at Cambridg
AI for Creative Ideation and Concept Development (opens the original)
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Neil Wilkins shares how to use AI to expand creative thinking, develop stronger campaign concepts and explore more possibilities without losing originality. By the end of this recording, you should be able to: Use AI to explore creative territories rather than generate generic lists Apply proven creative-thinking models with AI Move from audience insight to campaign concept Generate genuinely different alternatives Evaluate ideas systematically Protect brand distinctiveness and originality Use A
Building Strong Evidence for Better Insights (opens the original)
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CIPD defines evidence-based practice as using the best available evidence from multiple sources, combined with critical thinking, to improve decisions. Strategic focus: Use evidence to justify priorities, budgets and commercial decisions.Tactical focus: Show how daily data work leads to useful action.By the end of this video, you should be able to:Distinguish data, evidence and insightBuild stronger evidence for recommendationsLink insight to actionAvoid weak, biased or vanity evidenceCommunicat
Brand Positioning and Differentiation in Competitive Markets (opens the original)
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How to make your brand easier to understand, easier to remember, and easier to choose. Competitive markets are noisy. Customers are busy. Many brands sound similar. Positioning helps people understand: Who you are for; What you help them achieve; Why you are relevant; Why they should choose you. Harvard Business School describes positioning as creating competitive advantage in customers’ minds. By the end of this webinar, you should be able to: Understand positioning and differentiation Identify
How to Fix a Broken Customer Journey, with Doug Katz (opens the original)
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This episode is sponsored by Superside , the world's leading AI-first creative partner for enterprises. Creative demand keeps growing and headcount does not, so the shortfall lands on the same few people. Superside is how you scale creative capacity without burning your team out. Creative directors and designers who work as an extension of your in-house team, on ad creative, video, social and presentation design. AI-first, not AI-only. Get the backup your marketing team deserves. Visit superside
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