HeyJaredMusings of a Merchandiser
Unpacking style and strategy through a merchant's eye — sharp, witty musings rooted in California cool and NYC hustle.
- Indexed issues, last 90 days
- 12
- Latest publication
- Sep 29, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 7, 2026
Latest issues
Fall, According to Grandma Gerry (opens the original)
Read excerpt
Gerry Sturm was legendary.The youngest of 7, “Goldie” to her two brothers and 4 sisters. Musings of a Merchandiser is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.<
Drenched in Prints (and Color, Nonetheless) (opens the original)
Read excerpt
Over the weekend, before the rest of California woke up, I gabbed on the phone with a close friend for almost two hours. I missed hearing her voice. We mostly caught up on life, and then naturally, the conversation led to fashion. It’s our common ground (our love language, if you will), and with two industry vets on the phone, there was plenty to discuss. She’s landed a new and exciting job, which comes with a rather Michelle Tanner, rude requirement of her showing up to an office five days a we
Couple Goals (opens the original)
Read excerpt
Nothing exposes a brand’s identity crisis faster than asking it to dress the whole damn family. The womenswear customer is easy to picture, meticulously defined. You know what she wears to work, where she prefers to summer, or what jacket she reaches for when the temperature dips below 60 degrees. Musings of a Merchandiser is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.<form class="subscription-widget-sub
Swing Big or Go Home (opens the original)
Read excerpt
I’m 5’2” (on a good day), have a petite frame, and an incredibly large appetite for volume. This confession is hardly breaking news. Have you seen my glasses? Or better yet, noticed my deep, deep passion for an exaggerated puff sleeve? I gotta fill the camera space on Zoom somehow, right?Musings of a Merchandiser
Midnight in the Garden (opens the original)
Read excerpt
A few weeks ago, one of my favorite Syracuse professors landed in my inbox. The ask? Quite possibly the most Evonne-coded assignment I’ve ever received.Would you be willing to record a short Zoom session (20–30 minutes) sharing your perspective on what’s trending for A/W 26-27 in mainstream retail? I’d love to hear your take on key colors, silhouettes, categories, and any shifts you’re seeing on the merchandising side. This would give students a real practitioner’s view of what merchants are thi
Publishing over time
Last 90 days. Choose a month to open its work.
Recurring subjects
Named in the text we hold. One piece can cover several.
Audience
No verified audience measurement yet.
About this data
Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.
Identity or attribution wrong? Suggest a correction.