HeyJaredMed Spa Marketing Group Chat
Med Spa Marketing Group Chat is your insider's guide to the ever-evolving world of medical spa marketing. Join us as we dive deep into the strategies, tactics, and trends that can help your medical spa thrive in today's competitive landscape.
- Indexed episodes, last 90 days
- 8
- Latest publication
- Sep 22, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 3, 2026
Latest episodes
086: Unbooked Leads Are Still Leads (opens the original)
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What happens to the leads that do not book right away? Kevin, Mitch, and Rebekah pick up from the previous MSM release on landing pages and move into the next part of the funnel: the people who showed interest, clicked through, asked a question, filled out a form, or started the process, but never made it onto the schedule. The biggest mistake is treating those leads like they are dead. Many of them are not uninterested. They may be waiting on timing, money, trust, education, or a better reason
085: The Ad Is Only the Beginning (opens the original)
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A Botox ad can get someone through the door. What happens next determines whether that patient becomes a loyal client, a one-time discount visitor, or someone who tells ten friends about the clinic. Kevin, Mitch, and Rebekah break down the consult room as one of the most important parts of the marketing funnel. Marketing does not stop when the ad gets clicked or the appointment gets booked. It keeps going through the patient experience, the provider's attitude, the mirror moment, the questions a
084: When Everyone Sells the Same Services (opens the original)
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Kevin, Andrea, and Mitch talk about founder stories, provider stories, patient stories, and how those personal narratives can become a real differentiator in med spa marketing. Most practices are marketing many of the same services, so the story behind the brand often becomes what makes the work feel personal, memorable, and trustworthy. They explore the value of provider-based marketing, from stronger provider pages to video content, before-and-afters, personality-driven storytelling, and campa
083: Preference Is Not a Strategy (opens the original)
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Kevin, Andrea, and Mitch talk through the balance between standardization and brand individuality inside a growing med spa platform. Alpha is a house of brands, not a branded house, which means the systems underneath the work can be shared while the patient-facing brand still needs to feel local, personal, and distinct. They break down what should be standardized, including infrastructure, processes, reporting, data architecture, CRM workflows, and operational systems. But they also explain why
082: Is Your CRM Working? (opens the original)
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Kevin, Andrea, and Mitch break down what a CRM actually does for a med spa, why it matters, and where practices often misunderstand the tool. A CRM is more than a database. It manages the patient journey from awareness to lead capture, booking, visit, retention, and referral, while helping teams understand where their marketing dollars are really working. They explain why a CRM can feel like a chore or even like "Big Brother" if the team does not understand how their daily inputs connect to the
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