HeyJaredLoyalty Leaders Podcast
Loyalty is a journey, not a destination. Wherever you are on this path you will certainly benefit from listening to this highly collaborative podcast.
- Indexed episodes, last 90 days
- 8
- Latest publication
- Sep 15, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 8, 2026
Latest episodes
Forget Complex Points: Why JSX is Redefining Airline Loyalty (opens the original)
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In this episode of the Loyalty Leaders Podcast, Tally DeVuono breaks down how JSX is evolving its program beyond its first year to include meaningful entitlements, the strategy behind family pooling and referral credits, and why a loyalty program should never be used as a band-aid for a mediocre core product.
Why Reward Points Mask Fundamental Brand Issues (opens the original)
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In this episode of the Loyalty Leaders Podcast, Timothy Lange joins Roger Williams to dissect why the traditional "earn and burn" loyalty model is fundamentally flawed. He breaks down how Vinted drives authentic engagement without relying on superficial discounts.
Inside B&Q's Data Strategy: Transforming DIY Retail Loyalty (opens the original)
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In this episode of the Loyalty Leaders Podcast, Roger Williams sits down with Will Pearl, Head of Loyalty & CRM for B&Q. Will is currently spearheading a massive transformation of B&Q's loyalty ecosystem, bringing his extensive data and analytics background from grocery retail into the complex world of DIY.
Cracking the Gen Z Code (opens the original)
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In this episode of the Loyalty Leaders Podcast, Roger Williams sits down with Olivia O'Sullivan, Product Marketing Lead for Voxi Mobile at Vodafone. As a Gen Z marketer herself, Olivia breaks down exactly why traditional, points-based loyalty programs aren't resonating with youth audiences, and what brands must do to fix it.
Why Human Connection Drives Revenue | The Shift to Pure Retention, Loyalty and Agentic Commerce and More (opens the original)
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In this episode of the Loyalty Leaders Podcast, Roger Williams sits down with Rik Luttmer, Loyalty Strategy & Program Architect at Loyalty Chiefs. Rick argues that treating loyalty as a simple marketing tactic or commodity is a mistake. Instead, he believes true loyalty is a magnificent phenomenon rooted deeply in human evolutionary psychology. --------- Roger Williams is joined by two heavyweights in the customer retention space: Pauline van Dongen, and Koji Hayashi. Together, they break down t
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