HeyJaredLooped In
An advice column about demand gen + marketing best practices, career acceleration, and B2B SaaS industry updates.
- Indexed issues, last 90 days
- 3
- Latest publication
- Jul 22, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 6, 2026
Latest issues
102 sundays later and i'm changing the rules (opens the original)
Read excerpt
So, I’m turning off the paywall in an effort to allow for more creative freedoms. For any of you who are new this week, welcome. What an interesting first email – I can only imagine. 😅I’ve been creating here on Substack for a few years now, and to date have created a library of 102 articles. For most of that run, I did it on a promise I made to myself and my early readers: something new, every Sunday, no exceptions. Now, I am only human and did have a few forgotten Sundays, but 102 is still 102
self-reported attribution won't save you (opens the original)
Read excerpt
Everyone is finally agreeing about organic. But they’re also carrying the one problem I warned them about right through the front door.Back in November 2023 I wrote a post calling paid media the anti-hero of the marketing equation. The argument was simple. A CFO agrees to put $1 into marketing and expects at least $4 back, no caveats. Paid got the biggest slice of variable spend for one reason. It looked the most trackable. Not always because it worked the best, but it fit on the spreadsheet cle
the 11 Claude workflows that ate my busywork (opens the original)
Read excerpt
I wrote this one ahead of time. By the time it lands, I’ll be a few days into a long 4th of July weekend with the family. So, no new post this week. Instead I’m replaying the most-read issue of Looped In this year. Partly because I want the week off. But also because a bunch of you subscribed after March and never saw it, and it’s the one post I still get replies about.👋 Hi, it’s Kaylee Edmondson and welcome to Looped In, my newsletter exploring demand gen and growth frameworks in B2B SaaS. Subs
Publishing over time
Last 90 days. Choose a month to open its work.
Recurring subjects
Named in the text we hold. One piece can cover several.
Audience
No verified audience measurement yet.
About this data
Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.
Identity or attribution wrong? Suggest a correction.