Looking Outside
Exploring fresh takes on familiar business topics. Hosted by corporate futurist and strategist Jo Lepore.
- Indexed episodes, last 90 days
- 5
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- Sep 15, 2026
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- Jul 13, 2026
Latest episodes
Holding opposing thoughts for more ambitious ideas - Omnicom Hong Kong CEO Andreas Krasser (opens the original)
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Cultural intelligence is the game of the moment. When culture feels like it’s in flux, the natural inclination is to gather more signals. But what if this interrogation of culture is shallow, where we see only what’s bubbling to the top of the volcano, and miss the transition before the eruption? Andreas Krasser, CEO of Omnicom Asia, calls this the cultural flux zone, where deep currents meet surface signals. Andreas says getting to this messy bit in the middle, full of tension and randomness, r
When leaders feel the pressure | Business Brief (opens the original)
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What does it take to lead in volatile markets? In this Business Brief we look at how leaders respond under pressure and with competing directives - to transform the business for new external conditions while keeping the status quo. Business Brief is a (very brief, just 5 mins) new solo series by Jo Lepore, exploring immediate business implications of emerging topics. Learn more: Looking Outside podcast www.looking-outside.com Connect with host, Jo Lepore on LinkedIn & Substack & jolepore.com Wat
Pragmatic leadership in volatile times - workplace politics expert Niven Postma (opens the original)
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Leaders in volatile and unpredictable markets are often asked to steady the course and stabilize the ship. But what if chaos is the new business normal? Organizational change expert Niven Postma says any leader navigating uncertainty today needs to harness a new type of workplace intelligence. She points to the Stockdale Paradox, where the brutality of the moment is recognized as the reality. Pragmatism, therefore, is the most required skill of the future leader. Without that, Niven argues, the
The past and future of brand influence | Business Brief (opens the original)
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The modern influencer economy is worth billions so it's clearly influencing marketers, but does it pay off in the long term? In this Business Brief, we look at how brands have been winning, losing and controlling authority for decades, and why everyday influencers are here today, but will be gone tomorrow. Business Brief is a (very brief, just 5 mins) new solo series by Jo Lepore, exploring immediate business implications of emerging topics. --- Learn more: Looking Outside podcast www.looking-ou
Who are 'influencers' influencing? (Marketers.) - Marketing Professor Ramanathan Vythilingam (opens the original)
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Influencer marketing is not a paradigm shift. At best it’s an over-inflated investment (in the billions), at worst it’s serving up false credibility to audiences, masked as ‘trust’. And yet, it’s all that seemed to be on the agenda at Cannes this year, and is being heavily weighted in the marketing media mix by marketers that should know better. Is marketing through influencers, or content creators, a waste of money then? Ramanathan Vythilingam says no - if it’s intentionally used. Ram has been
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