HeyJaredLives of Tomorrow
Change is constant – but what’s driving it?Carla Buzasi, CEO of WGSN, the world’s leading trend forecaster, speaks with global thought leaders about how shifts in society, ethics and the economy are shaping our Lives of Tomorrow.
- Indexed episodes, last 90 days
- 5
- Latest publication
- Sep 15, 2026
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- Earliest in this view
- Jul 7, 2026
Latest episodes
Are We Really Drinking Less? (opens the original)
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WGSN CEO Carla Buzasi speaks with IWSR President and Managing Director Marten Lodewijks about how consumer behaviour is moving from excess to intention across beer, wine, spirits, ready-to-drink and non-alcoholic categories. Marten explains how wellness, inflation and generational change are reshaping beverage habits. They also explore why premiumisation still matters, where simplification is winning and why the best products are the ones people want to come back to. Hear why people still want e
WGSN Creative Intelligence - The Sentient Consumer (opens the original)
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In this episode, host Carla Buzasi, CEO of WGSN, is joined by Andrea Bell, Vice President of Creative Intelligence at WGSN, to explore the Sentient Consumer white paper. They discuss how GenAI will personalise shopping by 2028, the shift toward emotional and sensorial intelligence and the neurological impact of digital task-switching. Find out why the future of brand trust depends on integrating AI with human judgment.
The Joy of Getting Lost – Rediscovering Serendipity in Travel (opens the original)
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WGSN CEO Carla Buzasi is joined by WGSN Senior Commissioning Strategist of City by City Joanna McGinn to unpack how travel is transforming from passive escapes into meaningful journeys. They explore the forces reshaping the 2026 to 2029 travel landscape, including wellness, creative migration, noctourism and the growing demand for local connection. If you are a brand, hotel and or retailer, find out how to meet travellers where they are and where they will be as they seek awe, friction and exper
Generation Grazia – What Millennial Women Want (opens the original)
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How are Millennial women’s priorities changing alongside their attitudes to wellness and beauty? WGSN and Grazia collaborated on The Generation Grazia report revealing what Millennial women want and strategies to address their needs meaningfully in the long-term. Grazia Editor-In-Chief Hattie Brett and WGSN CEO Carla Buzasi discuss why so many women feel frustrated by companies marketing to a younger version of themself. Find out how brands can adapt to resonate with them through tangible soluti
Shoptalk Luxe: Inside Mandarin Oriental: Why Experiences Are the New Luxury (opens the original)
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Luxury travel is emerging as a powerful growth engine as consumer spending shifts from traditional goods to meaningful, wellness-driven experiences. In this episode, WGSN CEO Carla Buzasi and Mandarin Oriental's Alex Schellenberger explore the transformation of the affluent consumer, the rise of "meaning-led" hospitality, and how heritage brands are leveraging AI and human expertise to redefine elite service in the modern era. From the rise of meaning-led hospitality to the integration of AI in
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