HeyJaredLe Index; Anna Noelle Rinke
A working index of business, intelligence, and taste -- and the entrepreneurial journey of building Homebody Studios.
- Indexed issues, last 90 days
- 13
- Latest publication
- Sep 29, 2026
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- Earliest in this view
- Aug 3, 2026
Latest issues
I Built a Digital Newsstand for My Substack. Here’s How to Make Your Own. (opens the original)
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I love AI!!!I say this all the time. I think it’s such a powerful tool because it enables anyone to be more creative. Have you ever had an idea for a piece of clothing or an app or new skincare line, but you didn’t have any clue where to start? AI can give you literal step-by-step instructions to do any of things and so much more. To me, that’s exhilarating.If You Have an Idea but No Idea How to Build It, Start HereOne Sunday morning, I was enjoying my typical weekend Substack scroll. I was savi
Everyone Shares How They Built It. I Want to Show You While We’re Building. (opens the original)
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I’ve written a lot about what Sophie and I have learned building Homebody Studios. I’ve written about how we’ve opened our studios, the process of hiring new team members,the systems I’ve built with AI,and how we’ve walked away from opportunities that we were initially really excited about.Usually, by the time I write about a decision, we’ve already made it. I can expla
How To Stand Out Beyond Your Resume (opens the original)
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We recently rogue posted on the Homebody Studios IG story that we’re hiring for a freelance partnerships role. We expected to get a few strong leads, but mainly wanted to generate initial buzz about bringing on a new team member. Depending on the first few applicants and volume of responses, we’d then decide if we’d want or need to roll out a more formal application process.Spoiler: another process wasn’t needed.That was over a week ago and the applications are still coming in and the caliber of
If You’ve Given AI a Job, It’s Time for a Performance Review (opens the original)
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When I first created my AI Chief of Staff and instructed it to draft emails, it would occasionally prepare a reply to a conversation I had already answered.I’ve written about this before…. I’d open my morning brief, see that someone supposedly needed a response, and find a draft waiting for me. Then I’d open the thread and realize I had already replied and they had already responded. There was nothing for me to do except get rid of the unnecessary draft my AI Chief of Staff had incorrectly creat
We’re Surrounded by Information but Increasingly Bad at Wondering (opens the original)
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One of my favorite things about life right now is that I can get deeply interested in something off topic and be down a very deep rabbit hole within minutes.Why does a luxury hotel lobby smell so good?Who decides that?How do you get that job?Or I’ll be thinking about a new business structure and then I’m reading about industry leaders, retention rates, private equity, consumer psychology, and where the market is headed.I don’t think every random interest needs to become useful… I actually think
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