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Keep What You Earn

Keep What You Earn is the podcast for aesthetics and wellness practice owners who want to scale profitably and build a business that is actually worth something.

Podcast · By Shannon Weinstein · English · Official site

Indexed episodes, last 90 days
10
Latest publication
Sep 8, 2026
Audience
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Earliest in this view
Jul 7, 2026

Latest episodes

  1. Episode · Sep 8, 2026

    Your Med Spa Paperwork Could Cost You the Sale (opens the original)

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    Hiring is already expensive. Weak contracts, unclear roles, or the wrong worker classification can make it a lot more expensive later. In this episode, I sit down with Sarah, a healthcare attorney and former med spa owner, to talk about the legal and financial gaps that show up as practices grow. We cover partnership agreements, W-2 vs. 1099 classification, job descriptions, expansion risk, and how poor documentation can hurt enterprise value. Put It in Writing Before You Need It Partnerships an

  2. Episode · Sep 1, 2026

    The Case for Switching From Per-Unit to Per-Area Pricing in Med Spas (opens the original)

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    Per-unit pricing for neuromodulators feels logical because that's how you buy the product. But it can create billing anxiety, invite negotiation, and keep patients focused on units instead of results. In this solo episode, I break down how per-area pricing can improve the patient experience and make revenue more predictable. We'll look at margins, EMR data, and how to price around outcomes without guessing. Patients Shouldn't Be Doing Math in the Chair When patients have to calculate units durin

  3. Episode · Aug 25, 2026

    Is Your Team Really the Problem? Fixing the Systems Holding Back Your Med Spa (opens the original)

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    People are one of the hardest parts of a practice . Even with careful hiring and a great culture, you'll still deal with turnover, performance issues, and the occasional wrong fit. In this episode, I sit down with Amy Anderson of ACG Practice Partners to talk about when people problems are actually process problems. We cover retention, compensation, hiring, transparency, and the operational leaks that get more expensive as you grow. Make It Easier for Good People to Stay You can't guarantee ever

  4. Episode · Aug 18, 2026

    Med Spa Financial Strategy: Profit Margins, Cash Flow, and Enterprise Value (opens the original)

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    This week, I'm turning the mic over to Audrey Neff, host of True to Form, and replaying the conversation she originally shared with her audience. Audrey put me in the hot seat with the financial questions medical spa owners need to be asking as they grow. A full schedule can still produce weak cash flow, a second location can magnify problems that already exist, and a practice that depends on its owner for every decision will be difficult to scale or sell. Audrey and I connect these issues by fo

  5. Episode · Aug 11, 2026

    Posting More Won't Fix Your Med Spa Marketing Strategy (opens the original)

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    Marketing gets exhausting when every platform, conference, and industry trend comes with the message that your practice should be doing more. More posts, more videos, more channels, more events. But a high volume of marketing activity does not automatically lead to better clients or more profitable growth. In this episode, I sit down with Robin Dimond, founder and CEO of Fifth & Cor, to talk about building a marketing strategy around the business you actually have . We cover how to choose channe

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