Just One Tip from Your Podcast Performance Coach
Your podcast is an extension of your brand. It helps potential customers get to know you and trust you. It positions you as an authority and thought leader so you become the obvious choice. At least that's what it's supposed to do. Too bad yours isn't.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 15, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 7, 2026
Latest episodes
270 How to Increase Podcast Engagement Using Your Ideal Listener's Language (opens the original)
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Are you talking to your ideal podcast listener... or accidentally talking right over their head? You may be losing exactly the people you want to reach. When you're an expert, it's easy to forget how much you know. The acronyms, industry jargon and background information that feel completely normal to you might leave your ideal listener wondering what the hell you're talking about. Or you might have the opposite problem. You could be explaining things they already know while they're sitting ther
269 How to Stop Rambling on Your Podcast (and Sound More Like a Pro) (opens the original)
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Do you ramble on your podcast? If your episodes keep wandering off topic, you're probably testing your listener's patience and making more work for yourself. The good news is you don't need to script every word or magically become a more concise person. You need a better plan for what belongs in the episode and, just as importantly, what doesn't. In this episode, we're talking about why podcasters ramble, how to give yourself enough structure to stay on track without sounding scripted, and what
268 How Your Podcast Fits Into Your Marketing Ecosystem (The 50,000-Foot View) (opens the original)
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Your podcast shouldn't be your marketing strategy. It should be part of your marketing strategy. So, how well is it working with everything else you're doing? In the last episode, we took your podcast up to 10,000 feet to look at whether the show itself was aligned with your business. This time, we're going even higher. Check out the FULL EPISODE SHOW NOTES (with links) From 50,000 feet, you can see your entire marketing ecosystem: your website, email list, social media, search visibility, netwo
267 How to Think More Strategically about Your Podcast (The 10,000-Foot View) (opens the original)
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Is your podcast building your business... or just producing episodes? In this episode, I share a simple 10,000-foot exercise to help you evaluate your podcast strategy and make sure every episode is moving your business forward. Most podcasters spend so much time creating the next episode that they rarely stop to look at their podcast as a whole. They're thinking about guests, titles, editing, promotion, and next week's recording. All of those things matter, but every once in a while, you need t
266 How Do You Get Invited to Be a Guest on the Best Podcasts? (opens the original)
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Being a guest on other people's podcasts is one of the most effective ways to build your authority, reach new audiences, and grow your business. But there's one mistake I see people make all the time. They're so focused on getting booked on more podcasts that they forget to ask whether they're pitching the right podcasts. One interview on a show your ideal client actually listens to can create far more opportunities than twenty appearances on podcasts that never reach the people you want to serv
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