HeyJaredJonny Ross Fractional CMO
Join Jonny Ross, Fractional CMO (Chief Marketing Officer) & Digital Marketing Strategist, in his podcast The Jonny Ross Fractional CMO - formerly the Jonny Ross Audio Experience.
- Indexed episodes, last 90 days
- 2
- Latest publication
- Sep 11, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 17, 2026
Latest episodes
#141 Your Social Posts Are Not Duplicate Content, and Your Website Needs Them (opens the original)
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In this milestone 60th episode of the 90-Day Website Mastery Podcast, Jonny Ross and Pascal Fintoni tackle a question that stops many marketers from repurposing their best content: if you bring your social media posts onto your website, are you creating duplicate content that search engines will penalise? Prompted by a listener question, Jonny and Pascal dismantle this common myth, explain what "repurposing" really means, and reveal why the real risk isn't duplication at all. It's invisibility.
#140 Trust isn't a vibe, it's a ranking signal. What Google & AI engines reward (opens the original)
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In this instalment of the 90-Day Website Mastery Podcast, Jonny Ross and Pascal Fintoni close out their four-part E-E-A-T mini-series by tackling the final and most decisive letter: T for Trustworthiness. Drawing on Ahrefs' guide to E-E-A-T by Mateusz Makosiewicz and Joshua Hardwick, Jonny and Pascal unpack why trust is the pillar Google and AI engines weight most heavily, even though it is the least glamorous to build, and share the practical checklist every website owner needs to work through:
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