Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders
“Creative thinking takes place neither inside the box nor outside the box, but at the edge of the box.” Free-flowing, long-form conversations about marketing, branding, innovation, consumer behaviour and trends. Conversations that ignite new ideas.
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- Aug 31, 2026
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146 -Santosh Desai on Marketing in the Age of AI & Why Humans Will Never Go Out of Fashion (opens the original)
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"You can't fire an LLM." Santosh Desai's blunt line sums up his entire argument: accountability, judgement and subjective experience are the three things AI will never replace. From brand naming to youth protest to raising Gen Alpha on algorithms, this conversation is a masterclass in thinking clearly about technology without falling for the hype or the panic. Santosh Desai is one of India’s most insightful cultural commentators and branding minds, known for his ability to decode the everyday wi
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