It's Bullshit
It’s Bullshit is the podcast where bestselling author, trauma-informed strategist, and Human Design expert Franceska McCaughan calls out the beliefs, identities, and patterns keeping high-achieving women stuck, overthinking, and playing small.Every episode breaks down the…
- Indexed episodes, last 90 days
- 5
- Latest publication
- Sep 16, 2026
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- Earliest in this view
- Jul 15, 2026
Latest episodes
EPISODE 33: The Decision That Changed My Business in 72 Hours: The Human Design Strategy Everyone Is Sleeping On (opens the original)
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What if the thing standing between you and your next $10K month isn’t another strategy… but your ability to make a fucking decision? I know, simple right?! Hear me out... In this episode, I’m taking you behind the scenes of something that went from not even being on my radar to almost sold out in 72 hours. A week ago, I wasn’t planning on attending What a Time to Be Alive Live. I literally had an international flight booked for the same date. Then I was selected as a speaker finalist. I recogniz
EPISODE 32: You Don’t Have to Be High-Vibe to Be Successful (opens the original)
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You’re navigating hard shit behind the scenes—and still showing up powerfully in your business. Does that make you fake? Absolutely fucking not. It means you’re doing your job. In this episode, I’m talking about a recent conversation with someone close to me who suggested I was pushing too hard AND that the person I show up as online isn’t the same person they see behind the scenes. But what if your ability to show up, lead, create, and serve during a hard season isn’t proof that you’re pretendi
EPISODE 31: Is it "Intuition" or Avoiding Shit You Don't Want to Do? (opens the original)
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Not every feeling is intuition. In this episode, I’m breaking down the difference between receiving information through your Human Design Authority and repeating a self-protection pattern designed to prevent rejection, disappointment, conflict, or visibility. We’re talking about: Why “intuition” does not mean the same thing for every Human Design Authority The difference between a bodily signal and the story your mind attaches to it How defined and undefined Splenic Centers experience instinct,
EPISODE 30: Is It a Splenic Hit or Shiny Object Syndrome? (opens the original)
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Is this new idea actually a splenic hit or are you trying to escape the discomfort of selling what you have already created? As a Splenic Projector, I can receive an idea that feels incredibly clear and immediately wonder whether I’m supposed to act on it, save it for later, or throw out my entire business and start again. In this episode, I’m breaking down: How I distinguish a quiet splenic hit from a mentally loud shiny object Why a correct idea does not always require immediate implementation
EPISODE 29: Your Business Isn't Stuck. Your Voice Is. (opens the original)
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You're Not Invisible. You're Self-Censoring. The Real Reason Your Business Isn't Growing. If you've ever thought... "I'm posting consistently." "I've invested in the mentorship." "I'm doing everything they tell me to do." "So why isn't my business growing?" ...this episode is for you. Today we're talking about the real reason so many brilliant women stay stuck and it has nothing to do with strategy. It's the way you've been taught to censor yourself. You soften your opinions. You hide your accom
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