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It Shouldn't Be This Hard

The podcast that dives deep into the messy, meaningful work of responsible business and conscious leadership.

Podcast · By Phil White & Heidi Schoeneck · American English · Official site

Indexed episodes, last 90 days
2
Latest publication
Sep 17, 2026
Audience
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Earliest in this view
Jul 9, 2026

Latest episodes

  1. Episode · Sep 17, 2026

    Scaling Impact Shouldn't Be This Hard | Alessa Berg, Tessa Clarke & Heather Terry (Part 1) (opens the original)

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    Three fierce women founders join us on IT SHOULDN’T BE THIS HARD, all kicking ass across different industries: food waste, capital flows for a new regenerative economy, and ethical, sustainable snacking. Tessa Clarke (Founder of Olio), Alessa Berg (Founder of Top Tier Impact), and Heather Terry (Founder of GoodSAM Foods) aren't waiting for the system to get fairer, cheaper, or more rational before they act. They're building what needs to exist themselves. Tessa Clarke grew up on a farm where foo

  2. Episode · Jul 9, 2026

    The Fox in the Hen House | Matthew McCarthy (Part 2) (opens the original)

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    In Part 2 of this two-part conversation, co-hosts Phil White and Heidi Schoeneck continue their conversation with Matthew McCarthy, former CEO of Ben & Jerry's, moving from the false choice of purpose vs. profit into some of the thorniest territory in modern leadership: anti-woke backlash, the monetization of conflict, and the quiet collapse of trust underneath it all. Matthew opens up about "authorizing yourself" instead of waiting for permission, then turns to what we call "wokery pokery" — th

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