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Impact Makers

Impact Makers is the podcast for marketers, innovators and curious minds who think way too much about products — the good ones, the bad ones, and what makes them stick.

Podcast · By Andrew Wardlaw, Caitlin McLean, Alex Berteanu · English · Official site

Indexed episodes, last 90 days
2
Latest publication
Jul 24, 2026
Audience
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Earliest in this view
Jul 24, 2026
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Latest episodes

  1. Episode · Jul 24, 2026

    GLP-1. What Happens Next? (opens the original)

    Episode notes

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    Andrew and Caitlin bring in clinical, behavioural and sensory science experts to debate how far GLP-1s could reshape consumer behaviour - covering escalating medical use, the return of "food noise" after quitting, and shifting eating rituals. This forward-looking provocation asks brand leaders how big this shift could ultimately become.

  2. Episode · Jul 24, 2026

    GLP-1. Rewiring Consumption (opens the original)

    Episode notes

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    GLP-1 medications are reshaping global consumer appetite, and new research by MMR across five countries reveals surprising shifts. Andrew and Caitlin explore why brands across food, drink, beauty and wellness can no longer treat this as a niche, temporary trend.

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