HeyJaredICS Podcast: Everything Digital
The ICS: Everything Digital podcast covers a wide range of digital marketing topics with a experts from global brands, academia and further afield.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 28, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 13, 2026
Latest episodes
The Human-Machine Memory Gap: Introducing Distinctiveness Intelligence® with Laura Smith (opens the original)
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In this episode Ben Thompson, Senior Account Manager sits down with Laura Smith, Head of Client Strategy to discuss The Human-Machine Memory Gap - a whitepaper launched by ICS earlier this year. They discuss the research that went into the piece, why it's important for marketers working in SEO or AI search, and how its development informed the launch of Distinctiveness Intelligence, a data-led, behavioural and performance-powered proprietary framework that strengthens visibility, enhances AI dis
AI, Prompting & the Future of Design (opens the original)
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In this episode, Jack and Elena from the ICS-digital creative team dig into where AI prompting meets traditional design. They'll discuss why a good prompt is really just a good old-fashioned brief, how to move from vague first attempts to polished outputs through iteration, and why AI makes systems thinking, business awareness and good taste more valuable than ever.
Money 20/20's Oliver Smith on Multichannel Finance Content and the Power of In-person Events in Regulated Sectors (opens the original)
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Money 20/20 Europe is one of the standout events in the finance sector - but what goes into curating such a powerhouse? Head of Content Olly Smith joins the podcast to discuss what makes a great speaker, how to pitch a compelling panel, the importance of happenstance and unplanned encounters, and the evolving role of content in regulated sectors in the age of AI.
Holiday Mode: Marketing Room 101 (opens the original)
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What do marketing strategies and summer holidays have in common? More than you’d think. In this episode, we’re joined by Carsten Lackner, Founder & CEO of Linelia, to unpack the essentials of modern marketing — and throw a few things firmly into Room 101 along the way. From what every marketer should have in their “carry-on” to the tactics and trends that deserve a one-way ticket out, this is a fun, honest conversation on what actually works (and what really doesn’t). Expect sharp insights, a fe
Legal & Creative's Sharon Toerek on Agencies, AI and the Law (opens the original)
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An essential listen for marketing agency specialists as Legal & Creative founder Sharon Toerek speaks with ICS-digital's Martin Calvert about the legal aspects of creative agency work, the challenges of AI and the need to pre-emptively manage campaign risk
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