How'd They Do That?
Building a coaching or consulting business is tough. You may often feel isolated and overwhelmed, from marketing and sales to running calls and scaling your business so you can retire one day.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 15, 2026
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- Earliest in this view
- Jul 7, 2026
Latest episodes
How to Negotiate Better Fees Without Getting Weird with Attia Qureshi (opens the original)
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In this episode of How'd They Do That?, Skot Waldron sits down with negotiation and influence expert Attia Qureshi to talk through what really happens when coaches, consultants, founders, and service-based business owners negotiate for themselves. Attia breaks down why we are often great at advocating for clients but weirdly bad at advocating for our own value. They get tactical with a real pricing scenario from Skot's business, including how to anchor your fee, when to ask about budget, how to
How To Find Speaking Gigs That Are Actually Worth It With Arel Moodie (opens the original)
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Speaking can be one of the best ways to grow a coaching or consulting business, but only if you treat it like a strategy instead of a really long trust fall with a microphone. In this episode, Skot Waldron talks with Arel Moodie, speaker, entrepreneur, and co-founder of Talkadot, about how coaches, consultants, founders, and service-based business owners can use speaking to build trust, generate leads, and create real business opportunities. Arel breaks down why "just winging it" is usually a ba
How To Build Better Keynotes Without Overcomplicating It With Michael Hidalgo (opens the original)
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Building a great keynote can feel like trying to organize a junk drawer while people are watching. You've got ideas, stories, experience, maybe even a few great slides but if there's no structure, the audience can feel it fast. In this episode of How'd They Do That?, Skot Waldron talks with Michael Hidalgo about a simple, practical framework for building talks that people actually remember. Michael brings 25+ years of speaking experience and breaks down how story structure, screenwriting, and th
How to Run Executive Off-Sites That Actually Drive Results With Joe Gonzalez (opens the original)
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Planning an off-site can feel like a gamble. You book the place, fill the agenda, hope everyone has a good time, and quietly wonder if any of it actually moved the business forward. This episode flips that script. Skot Waldron sits down with Joe Gonzalez, a real estate developer and hospitality operator behind Silvarra, a luxury cabin retreat in North Georgia built specifically for executive off-sites and leadership retreats. Joe spent 15 years in tech before building a space designed to help te
How To Run A Real Mastermind With Mike Kim (opens the original)
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Most "communities" are just Zoom calls wearing a fancy name tag. In this episode, Mike Kim breaks down what real community looks like: a place where people can share wins without feeling weird, be honest without getting judged, and grow without being treated like a number. We talk about why people join for the leader… but stay for the relationships, and how trust is the actual product. You'll also hear how Mike separates masterminds vs. memberships , why he sets clear rules (and keeps them), how
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