Heavy Hitters - Built to Last: Strategic Insights from the Trenches of Big Industry
Heavy Hitters is hosted by Jay Lucas, a 30-year executive recruiter and business owner with deep expertise in the heavy equipment sector.
- Indexed episodes, last 90 days
- 3
- Latest publication
- Aug 25, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 23, 2026
Latest episodes
The Information Gap Holding Equipment Dealers Back (opens the original)
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What if the amount and quality of industry information you consume could become a competitive advantage? In this episode of Heavy Hitters , host Jay Lucas sits down with Jon Rossi , founder of Digital Iron Group, to explore the growing power of media, data, and industry intelligence in heavy equipment. Jon shares his journey from dealership IT to entrepreneurship, including how he built a SaaS company that solved a practical communication problem for equipment dealers before eventually being acq
Why US Manufacturers Are Falling Behind China’s Automated Mega factories (opens the original)
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What separates the companies that survive from the ones that dominate their markets? According to Andrew Ryan, it isn't bigger budgets or bigger brands. It's the willingness to see opportunities that everyone else overlooks. In this episode of Heavy Hitters , host Jay Lucas sits down with Andrew Ryan , President of LiuGong North America and a veteran leader whose career has taken him from nearly 25 years at Caterpillar to executive leadership across Asia, South America, and North America. Having
Inside the Secret Strategy to Rebrand a Global Machinery Giant (opens the original)
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How do you rebrand one of the most respected names in heavy equipment without losing the trust of a generation of customers? For Simon Wilson and the Hitachi team, the answer wasn't a quick fix. It was a two-year journey, a new philosophy, and a whole lot of honest conversations In this episode, host Jay Lucas sits down with Simon Wilson, Chief Operations Officer of Hitachi Construction Machinery Americas, to get the inside story on the company’s historic transition to LANDCROS. Simon takes us b
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