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GTM Foundations

Practical lessons in positioning and GTM strategy for growing B2B businesses.

Newsletter · By Garrett Jestice · Official site

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Jul 28, 2026
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Latest issues

  1. Issue · Jul 28, 2026

    One last note from GTM Foundations (opens the original)

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    Hey friends, Garrett here, with one last note from this newsletter.I’m winding down GTM Foundations. This is the final issue I’ll send from here, and I want to tell you why.First, a thank you. I never thought we’d reach this many people when I started. We grew to 1,755 subscribers, with nearly 30,000 views across the articles, and I’m grateful to every one of you for reading.As for why I’m moving on, the story goes back a few years. I left software, burned out on the tech grind, and fell into co

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